Digital Media Executive

RepIndia

2 years

0 Lacs

Delhi Delhi India

Posted:2 months ago| Platform:

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Skills Required

planning optimization ads marketing analyze reports billing metrics excel certifications communication multitasking

Work Mode

On-site

Job Type

Full Time

Job Description

About the Role:

Digital Media Executive

Key Responsibilities:

Plan, execute, and manage paid campaigns on
Google Ads
(Search, Display, YouTube) and
Meta Ads
(Facebook & Instagram).
Track, analyze, and optimize campaign performance based on key KPIs like CTR, CPC, CPA, and ROAS.
Assist in preparing performance reports and insights with actionable recommendations.
Coordinate with internal teams for creatives, landing pages, and campaign requirements.
Stay updated on platform changes, algorithm updates, and new ad formats.
Monitor budgets, pacing, and billing for accuracy across campaigns.

Requirements:

1–2 years of hands-on experience in managing campaigns on
Google Ads
and
Meta Ads
(mandatory).
Strong understanding of performance metrics and media optimization strategies.
Proficiency in Google Ads Manager, Meta Ads Manager, and Google Analytics.
Comfortable working on Excel/Sheets and preparing client-ready reports.
Google Ads and/or Meta Blueprint certifications are a plus.
Strong communication and multitasking skills.

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