Digital Marketing Strategist (Female Only)

2 - 5 years

6 - 7 Lacs

Posted:3 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About the Role:

We are looking for a creative and data-driven Digital Marketing Strategist (female candidate only) to lead our digital marketing initiatives. The ideal candidate should be well-versed in developing strategies that drive brand awareness, generate qualified leads, and increase ROI across multiple online platforms.

Key Responsibilities:

  • Develop, plan, and execute digital marketing strategies aligned with business goals.
  • Manage and optimize campaigns across SEO, Google Ads, Meta Ads, LinkedIn Ads, and other paid media platforms.
  • Conduct market research and competitor analysis to identify growth opportunities.
  • Oversee content strategy for social media, blogs, and website to boost engagement and visibility.
  • Track, measure, and analyze campaign performance using tools like Google Analytics, Search Console, and Ads Manager.
  • Collaborate with the creative, SEO, and web development teams to ensure brand consistency.
  • Stay updated with the latest digital marketing trends, tools, and best practices.
  • Prepare and present detailed reports and strategy recommendations to management.

Requirements:

  • Bachelor’s degree in Marketing, Business, Communications, or related field.
  • Proven experience (2–5 years) as a Digital Marketing Strategist, Digital Marketer, or similar role.
  • Strong knowledge of SEO, SEM, PPC, SMM, Email Marketing, and Content Marketing.
  • Proficiency with Google Ads, Meta Ads Manager, HubSpot, Mailchimp, and other marketing tools.
  • Analytical mindset with ability to interpret data and optimize campaigns.
  • Excellent communication, presentation, and leadership skills.
  • Ability to work independently and in a collaborative team environment.

Job Type: Full-time

Pay: ₹50,000.00 - ₹60,000.00 per month

Work Location: In person

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