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Digital Marketing Specialist

Digital Marketing Specialist

Starclinch.com

3 years

0 Lacs

new delhi delhi india

Posted:5 days ago| Platform:

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Skills Required

marketing writing ai creativity efficiency content design optimization automation ads research copywriting management video script editing software analytics engagement compliance seo

Work Mode

On-site

Job Type

Full Time

Job Description

hands-on Digital Marketing Specialist

AI as an enabler, not a threat

Content & AI Strategy

Write, design, and publish content for blogs, social, email, and website.
Use AI tools to speed up ideation, creation, and optimization without losing originality.
Continuously experiment with new AI tools to stay ahead.

Email Marketing

Create, design, and execute campaigns end-to-end (templates, automation, workflows).
Segment lists, run A/B tests, and improve performance based on data.

Paid Advertising

Set up and optimize campaigns on Google Ads, Meta Ads, LinkedIn Ads.
Do the keyword research, ad copywriting, and budget management yourself.
Deliver measurable ROI and share performance insights.

Video Creation

Script, shoot, and edit short- and long-form video content.
Work hands-on with editing software (Premiere Pro, Final Cut, or similar).

Graphic Design

Create campaign visuals, social posts, banners, and presentations.
Work independently on tools like Adobe Suite or Canva.

Analytics & Reporting

Track campaign performance with Google Analytics and platform dashboards.
Generate insights and take corrective action proactively.

WhatsApp Marketing

Design and implement WhatsApp campaigns for engagement and lead generation.
Ensure compliance with best practices and platform policies.

Requirements

1–3 years of real hands-on experience in digital marketing.
Comfort with AI marketing tools and automation.
Strong skills in
execution
: writing, editing, designing, ad setup.
Proficiency in Google Ads, SEO, social platforms, and analytics tools.
Creative, detail-oriented, and comfortable working in a fast-paced startup environment.

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