Digital Marketing Specialist

Red Lemon

4 - 5 years

0 Lacs

noida uttar pradesh india

Posted:3 days ago| Platform:

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Skills Required

marketing planning ads tracking analytics strategies drive communication reporting analyze data hubspot

Work Mode

On-site

Job Type

Full Time

Job Description

Location:

Experience:

Employment Type:

Digital Marketing Specialist

Key Responsibilities:

Plan, create, and manage performance-driven campaigns across
Google Ads, Meta Ads (Facebook & Instagram)
, and other digital channels.
Set up and monitor
conversion tracking, events, and analytics
using
Google Tag Manager
and
Google Analytics 4 (GA4)
.
Develop strategies to improve campaign performance, increase ROI, and drive lead generation.
Manage and nurture client relationships — ensuring timely communication, performance reporting, and satisfaction.
Analyze data and present insights to internal teams and clients to inform strategic decisions.
Stay up to date with the latest trends, algorithm updates, and best practices in digital marketing.

Requirements:

4–5 years of professional experience
in digital marketing or performance marketing roles.
Proven expertise in
Google Ads
,
Meta Ads
,
GA4
, and
Google Tag Manager
.
Strong understanding of SEM, remarketing, and paid social campaigns.
Excellent
communication and client-handling skills
.
Ability to manage multiple campaigns and clients simultaneously.
Experience with tools such as Google Data Studio, HubSpot, or other marketing platforms is a plus.

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