Digital Marketing Specialist

About Fluido Sense

Fluido Sense is a premier manufacturer specializing in innovative fluid management systems. We provide high-precision flow measurement solutions (Electromagnetic, Oval Gear, and Turbine Flow Meters) to critical industries including Pharmaceuticals, Chemicals, Food & Beverages, and Oil & Gas. Our mission is to provide "Accuracy Beyond Measure" and become a global leader in industrial automation.

Role Objective

We are looking for a results-driven Digital Marketing Specialist to enhance our online presence, generate high-quality B2B leads, and establish Fluido Sense as a thought leader in the fluid measurement industry. You will be responsible for managing our digital footprint across search engines, social media, and industrial B2B portals.

Key Responsibilities

• SEO & SEM: Optimize our website (fluidosense.com) for industry-specific keywords (e.g., "Oval Gear Flow Meter manufacturer," "Industrial Flow Measurement"). Manage Google Ads (PPC) campaigns to drive targeted traffic from B2B buyers.
• B2B Portal Management: Maintain and optimize our presence on industrial marketplaces like IndiaMART, TradeIndia, and Alibaba to ensure maximum visibility and lead flow.
• Content Strategy: Create technical yet engaging content (blogs, whitepapers, and product updates) that speaks to engineers and procurement managers in the pharma, chemical, and oil industries.
• Social Media Management: Manage LinkedIn and other professional platforms to showcase our product innovations, successful installations, and corporate milestones.
• Email Marketing: Design and execute email nurture campaigns for our existing database of OEMs and industrial clients to share product updates and technical insights.
• Performance Analytics: Track and report on website traffic, lead conversion rates, and ROI of paid campaigns using Google Analytics and Search Console.
• Market Research: Stay updated on competitor activities and emerging trends in the industrial automation and flow measurement sector.

Required Skills & Qualifications

• Education: Bachelor’s degree in Marketing, Communications, or Engineering (preferred for technical understanding).
• Experience: 2–5 years of experience in digital marketing, preferably within the B2B manufacturing or industrial automation sector.
• Technical Skills: * Proficiency in SEO/SEM and Google Ads.
• Experience with CMS platforms and bulk emailing
• Familiarity with graphic design tools (Canva/Adobe) for basic social media posts.
• Communication: Excellent written and verbal communication skills to translate complex technical product specs into marketing benefits.
• Analytical Mindset: Strong ability to interpret data and adjust strategies based on performance metrics.

What We Offer

• Competitive salary based on experience.
• Opportunity to work in a high-growth engineering firm with global aspirations.
• A collaborative work culture that values innovation and precision.

Job Types: Full-time, Permanent

Pay: ₹10,366.29 - ₹35,000.00 per month

Ability to commute/relocate:

• Ahmedabad, Gujarat: Reliably commute or planning to relocate before starting work (Preferred)

Experience:

• Marketing automation: 3 years (Preferred)

Location:

• Ahmedabad, Gujarat (Preferred)

Work Location: In person