Digital Marketing Specialist

Company Description

BathLane is an end-to-end bathroom renovation company that transforms outdated bathrooms into modern, functional, and beautiful spaces. We offer design expertise, seamless project management, and skilled on-site execution, ensuring a hassle-free experience for urban homeowners. Our structured, transparent process includes 3D design consultation, fittings, plumbing, waterproofing, tiling, electrical, and lighting services. We manage the entire renovation journey, from the first measurement to the final tile, without the need for homeowners to coordinate with multiple service providers. Currently serving Jaipur, BathLane is set to expand across key metros in India, delivering timely, quality, and after-service care renovations.

Role Description

This is a part time remote role for a Digital Marketing Specialist located in India. The Digital Marketing Specialist will be responsible for developing, implementing, and managing marketing campaigns that promote BathLane's services. Day-to-day tasks include social media marketing, executing online marketing strategies, analyzing web analytics data to measure campaign effectiveness, and improving BathLane's online presence through various communication channels.

Qualifications

• Social Media Marketing and Online Marketing skills
• Experience in Digital Marketing and Web Analytics
• Strong communication skills
• Ability to work independently and collaboratively within a team
• Knowledge of the home renovation industry is a plus
• Bachelor's degree in Marketing, Business, Communications, or related field