Digital Marketing Specialist

Job Description

Company description Autocracy Machinery is India’s leading manufacturer of specialty construction, agricultural and infrastructure machinery and attachments. Our machines can be customized to deliver the right machine for the right job. We have a relentless focus on delivering real impact by providing safer, faster and bespoke solutions to our customers. Our machines are currently used in some of the largest trenching projects in India, for laying cables, drainage and irrigation pipes. We partner with construction companies, contractors, farmers and individuals to provide customized machines and attachments to meet their needs. We have a dedicated in-house research and development team to design & build cutting edge products and optimize performance using modern and innovative technologies / materials. We are driven by our vision to build indigenously designed world class machines and attachments, and in this process, make India a global manufacturing and innovation hub. Job description Experience: Minimum 2-5 yrs of Digital Marketing Experience, knowledge of various social media platforms, best practices, and website analytics, highly creative with excellent analytical abilities. Educational Qualification: Bachelor’s Degree in Marketing, or another related field. Description: Autocracy Machinery is hiring a Digital marketing manager who will be in charge of planning and managing marketing campaigns that promote a company’s brand, products, and services. Their duties include planning campaigns, analyzing metrics, and identifying trends. They typically have experience in art direction and social media. In this position, you will be responsible for all aspects of our marketing operations. Your main goal is to help grow our brand’s influence locally while also increasing brand loyalty and awareness. Responsibilities: Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns. Develop and monitor campaign budgets. Plan and manage our social media platform contents Prepare accurate reports on our marketing campaign’s overall performance. Coordinate with advertising and media experts to improve marketing results. Evaluate important metrics that affect our website traffic, service quotas, and target audience. Developing, managing and designing layouts of communications such as presentations, newsletters, event support materials, research papers, and brochures. In depth knowledge of SEO and AdWords programs. Presenting recommendations to the Director of Marketing and Communications. Job Types: Full-time, Permanent Pay: ₹20,000.00 - ₹30,000.00 per month Schedule: Day shift Supplemental Pay: Performance bonus Education: Bachelor's (Preferred) Application Deadline: 31/08/2021 Expected Start Date: 10/07/2025