Digital Marketing Manager

About the Role

We are looking for a proactive, adaptable and experienced Digital Marketing Manager to support our growing marketing team. This role is ideal for someone with a broad understanding of digital marketing functions, especially with the event space. If you’re a marketing wizard who enjoys variety and thrives in a collaborative, fast paced environment, this is the perfect opportunity for you.

Location - Frazer Town, Bangalore / Srinagar

Reporting to - Head of Marketing & Strategy

Key Responsibilities -

• Plan and execute full-funnel campaigns across paid, earned, and owned channels, ensuring clear objectives and measurable results.
• Manage end-to-end campaign development: briefing, content creation, execution, optimisation, and reporting.
• Develop and own tactical brand positioning, value proposition, to drive revenue growth and client attraction.
• Define target audience personas and messaging frameworks for campaigns across Google, Meta, Linkedin and X.
• Translate insights, data, and industry trends into actionable strategies, creative briefs, and campaign plans.
• Align marketing strategies to business objectives and measure performance via ROI-focused dashboards.
• Build and maintain a seasonal campaign calendar aligned with key commercial milestones.

Qualifications -

• 3 - 4 years experience in marketing, with proven expertise across brand, campaigns, and growth strategy.
• A track record of leading successful multi-channel campaigns and delivering measurable business results.
• Strong understanding of digital marketing platforms, analytics tools, and performance optimization.
• Comfort with data and reporting, using insights to drive continuous improvement.
• A passion for innovation in brand, content, and experience marketing.
• Familiarity with following Platforms: Google Marketing Platforms, Meta Suite, Zoho, Project Management Software, Linkedin Ads, Twitter Ads, Whatsapp/SMS Marketing or similar platforms

Job Types: Full-time, Permanent

Pay: ₹17,339.15 - ₹35,000.00 per month

Work Location: In person