Digital Marketing Manager

Company Description

Growcord is a highly skilled and experienced team of digital marketing experts with a proven record of delivering successful campaigns for diverse clients. We specialize in all aspects of digital marketing, including SEO, PPC, social media, and content marketing. Our deep understanding of these techniques drives engagement and conversions. We are passionate about staying up to date with the latest trends and developments to provide cutting-edge strategies that yield results.

Role Description

This is a full-time on-site role for a Social Media Marketing Manager located in Delhi, India. The Social Media Marketing Manager will be responsible for overseeing and managing social media marketing strategies, optimizing social media platforms, creating and implementing content strategies, and ensuring effective communication across all digital channels. Day-to-day tasks will include developing engaging content for social media, conducting market research, and analyzing campaign performance to drive continuous improvement.

Qualifications

• Generate fresh and engaging ideas

  for posts, reels, and campaigns.

• Create reels and posts independently

  using Canva or similar design tools.
• Stay updated with

  viral content, industry trends, and platform updates

  .
• Integrate

  AI tools

  into daily workflow for ideation, content optimization, scheduling, and analytics.
• Manage and schedule content using

  Zoho Social, Hootsuite, or similar tools

  .
• Conduct research and competitor analysis using

  SEMrush

  .
• Collaborate with teams and manage workflows using

  Monday.com and Asana

  .
• Monitor KPIs, analyze performance, and optimize strategies to grow brand visibility.
• Social Media Marketing and Social Media Optimization (SMO) skills
• Strong Communication and Digital Marketing skills
• Experience in developing and implementing Content Strategy
• Ability to stay updated with the latest digital marketing trends and best practices
• Excellent analytical and problem-solving skills
• Bachelor’s degree in Marketing, Communications, or a related field
• Experience in managing social media campaigns and platforms is a plus

Requirements

• Minimum

  1 year of experience

  in a similar role.
• Strong understanding of

  digital marketing fundamentals

  .
• Proficiency in Canva/design tools and social media management platforms.
• Must be

  up-to-date with AI tools

  (e.g., ChatGPT, Jasper, MidJourney, etc.) and actively use them to streamline workflows.
• Strong creativity, communication, and trend-spotting skills.

What We Offer

• Salary up to ₹3 LPA.
• Creative freedom to experiment and innovate.
• A collaborative, growth-oriented work environment.