Digital Marketing Manager

2 years

0 Lacs

Posted:5 hours ago| Platform: Linkedin logo

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Work Mode

Remote

Job Type

Full Time

Job Description

Grow Your Staff


The role will have excellent growth opportunities. You will be directly working with the leadership team.


Experience required

CTC

Location

Time

Type of employment


Responsibilities


  • Web Development
  • Design, develop, and maintain websites for both the client and its customers using WordPress, Webflow, or custom code (HTML/CSS/JavaScript)
  • Implement responsive, mobile-friendly designs and ensure cross-browser compatibility
  • Optimise websites for speed, performance, and SEO
  • Integrate analytics, CRM, and automation tools to enhance functionality
  • Conduct regular audits to ensure uptime, functionality, and security compliance
  • Digital Marketing
  • Plan, execute, and optimise Google Ads and social media campaigns (LinkedIn, Meta, etc.) for in-house and client projects
  • Conduct keyword research, write high-performing ad copy, and track ROI
  • Support content creation, including blogs, landing pages, and newsletters
  • Use analytics tools to measure, report, and optimise campaign performance
  • Provide insights and recommendations for continuous digital growth
  • UX/UI & Brand Experience
  • Apply UX principles to enhance user journeys and engagement
  • Collaborate with design and content teams to ensure cohesive branding
  • Conduct user testing, gather feedback, and improve site usability and conversion rates


Requirements


  • HTML
  • CSS
  • JavaScript
  • CMS platform (WordPress or Webflow)
  • Google Ads
  • SEO
  • Google Analytics
  • CRM tools


Preferred


  • Experience with LinkedIn Ads and B2B digital campaigns
  • Familiarity with Figma, Canva, or Adobe XD for UI design
  • Ability to manage multiple client projects simultaneously


Qualifications


  • Bachelor’s or Master’s degree in Business, Marketing, or a related field
  • Proven experience (2+ years) in web development and digital marketing
  • Strong understanding of UX/UI principles and digital advertising tools
  • Excellent communication, analytical, and problem-solving skills
  • Strong written and verbal communication skills
  • High attention to detail and project ownership
  • Ability to manage multiple projects simultaneously

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