Digital Marketing Manager

Digital Program Manager (Web & Marketing Ops) _ Experience Required: _9 Years

Location: Whitefield, Bangalore (Work From Office)

Key Responsibilities

• Manage and own the digital release calendar, ensuring clear timelines, dependencies, and stakeholder visibility.
• Coordinate end-to-end digital workflows including content creation, SEO, dev, QA, tracking setup, and campaign alignment.
• Act as the single point of accountability for timely and error-free web and campaign launches.
• Conduct pre-launch QA using tools like SEMrush, Screaming Frog, and PageSpeed Insights.
• Ensure all digital assets meet SEO, mobile, and accessibility standards before release.
• Monitor website uptime, page load speed, and technical health post-launch.
• Lead weekly syncs across content, SEO, development, analytics, and media teams.
• Serve as the central communication hub and escalation point for project blockers.
• Maintain detailed release documentation, SOPs, and standardized checklists.
• Run post-launch retrospectives to identify gaps and optimize future workflows.
• Track site performance analytics and implement improvements from learnings.
• Ensure alignment and visibility of the digital roadmap with marketing and product teams.

Key Performance Indicators (KPIs)

• Release Timeliness: % of website releases delivered on schedule.
• Website Health: Uptime, page speed, and SEO error rate.
• User Engagement: Bounce rate, session duration, and total page views.
• Conversion Metrics: Form submissions, downloads, and demo requests.
• Roadmap Execution: % of roadmap items completed as planned.
• Stakeholder Alignment: Satisfaction score or qualitative feedback post-launch.
• Issue Resolution: Average time to resolve bugs or site issues.

What We’re Looking For:

• Required Skills & Experience:
• 9 +years of experience in digital program management, project management, or web operations
• Solid knowledge of SEO, analytics tracking (GA4, GTM), UTM tagging, and CMS workflows
• Proficiency with SEMrush, Google PageSpeed, Search Console, and QA auditing tools
• Familiarity with project tools like Asana, Jira, Notion, or Trello
• Strong written and verbal communication skills; able to align cross-functional teams
• Organized, proactive, and focused on continuous process improvement

Tools You’ll Use:

• Google Analytics 4, Tag Manager, Looker Studio
• SEMrush, Screaming Frog, PageSpeed Insights
• CMS platforms (e.g., WordPress, Webflow)
• Project & collaboration tools (Asana, Notion, Jira, Slack)
• Microsoft products (Docs, Sheets, Slides)

Job Type: Full-time

Pay: ₹125,000.00 - ₹180,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Ability to commute/relocate:

• Whitefield, Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• CTC?
• ECTC?
• Notice Period?

Work Location: In person