Digital Marketing Manager

Position:

Location:

Experience:

Industry

Role Overview:

We are looking for a dynamic and performance-driven Brand Manager with prior experience in the Healthtech and D2C ecosystem. You will be responsible for building brand equity, digital marketing, driving consumer engagement, and leading end-to-end brand initiatives across digital and offline channels.

Key Responsibilities:

• Define and execute brand strategy aligned with business goals
• Lead campaigns for awareness, acquisition, and retention across digital platforms (Meta and Google ads).
• Collaborate with product, design, performance marketing, and content teams
• Manage influencer and partnership programs
• Track brand health metrics and consumer insights to inform decisions
• Ensure consistent brand voice across all customer touchpoints

Requirements:

• 4+ years of brand marketing experience in a D2C/Healthtech setup
• Strong understanding of digital-first brand building
• Ability to interpret data, consumer behavior, and market trends
• Excellent communication, project management, and leadership skills
• Should be able to design and optimize the campaigns on various channels like Meta, Google, and LinkedIn.

Interested candidates can apply or share their CVs to hr1@alivewellnessclinics.com