Digital Marketing Manager

Company Description

AI Marketing Lab is a digital marketing agency based on data-driven strategies, automation, and creativity to help Australian brands scale profitably. With a global presence spanning India, AU, and the UK, the organization provides world-class marketing expertise to the market at competitive rates. AI Marketing Lab specializes in services such as Social Media Marketing, Performance Marketing (Meta & Google), SEO, GEO Optimization, and Digital PR. Trusted by over 100 global clients, the company prides itself on delivering an average 3–5× ROAS. With offices in the UK, India, and Australia, AI Marketing Lab is committed to helping brands achieve exceptional growth.

Role Description

This is a full-time, on-site role for a Digital Marketing Manager, based in Hyderabad. The Digital Marketing Manager will oversee the strategy, implementation, and optimization of various marketing campaigns. Daily responsibilities include managing social media campaigns, analyzing performance metrics, conducting market research, implementing SEO strategies, and running paid advertising campaigns on platforms such as Google and Meta. You will lead marketing teams, collaborate with cross-functional teams, and ensure the delivery of data-driven results to global clients.

Qualifications

• Demonstrated expertise in Social Media Marketing, Performance Marketing, and Digital PR
• Strong proficiency in SEO, GEO Optimization, and AEO (Answer Engine Optimization)
• Skilled in data analysis, marketing automation, and campaign performance tracking
• Excellent communication, project management, and team leadership abilities
• Experience using marketing tools and platforms such as Google Ads, Meta Ads Manager, and analytics tools
• Bachelor’s degree in Marketing, Business, Communications, or a related field
• Familiarity with working in dynamic environments and interacting with global teams is an advantage
• A passion for driving brand growth and commitment to using creative strategies effectively