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Digital Marketer

VHAN Confiance (OPC) Private Limited

0 years

0 Lacs

chennai tamil nadu india

Posted:12 hours ago| Platform:

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Skills Required

data support marketing branding design strategies drive ads seo strategy planning optimization content storytelling analyze analytics saas cms wordpress communication copywriting iot automation html video editing

Work Mode

On-site

Job Type

Full Time

Job Description

We’re looking for a digital-savvy, data-driven, and creative Digital Marketer to amplify Plugzmart’s online presence, generate qualified leads, and support go-to-market initiatives across different segments.You’ll work closely with the marketing & branding, product, and sales teams to design and execute multi-channel marketing strategies that drive awareness, adoption, and engagement.

Responsibilities

Develop and execute end-to-end digital marketing campaigns (Google Ads, Meta, LinkedIn, SEO, email) aligned with Plugzmart’s GTM plans
Own Plugzmart’s SEO/SEM strategy – from keyword planning to website optimization and backlink generation
Manage Google Ads campaigns to target OEMs, CPOs, real estate developers, fleet operators, and government tenders – from strategy to ROI tracking
Manage social media content calendars for LinkedIn, Instagram, and Facebook – focused on brand storytelling, product education, and lead nurturing
Analyze campaign performance using tools like Google Analytics, Meta Ads Manager, Search Console, and provide actionable insights
Coordinate email marketing drip campaigns for different personas: builders, landowners, businesses, fleet owners

Qualifications

Experience in digital marketing (B2B/B2C, preferably in tech, EV, SaaS, or product)
Proven experience in Google Ads, Meta Ads, and LinkedIn campaigns
Working knowledge of SEO tools (Ahrefs, SEMrush, Ubersuggest) and CMS (WordPress preferred)
Strong analytical skills and hands-on experience with Google Analytics, GA4, and campaign tracking
Excellent communication, copywriting, and storytelling abilities
Creative mindset with attention to detail and a strong understanding of brand consistency
Familiarity with the EV ecosystem, clean tech, or IoT marketing
Experience with marketing automation tools like LeadSquared
Basic understanding of HTML/wordpress, video editing tools, or Canva

Skills: digital marketing,seo,google ads

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