Digital Analytics Specialist

Overview:

TekWissen is a global workforce management provider throughout India and many other countries in the world. The below clientis a global company with shared ideals and a deep sense of family. From our earliest days as a pioneer of modern transportation, we have sought to make the world a better place – one that benefits lives, communities and the planet

Job Title: Digital Analytics Specialist

Location: Chennai

Work Type: Hybrid

Position Description:

• We are seeking a Digital Analytics Specialist to join our analytics team.
• This role is crucial in bridging the gap between data, technology, and business strategy.
• You will leverage advanced analytics, Power BI, SQL, Python, and GCP to transform raw data into actionable insights that enhance media performance, optimize website outcomes, and drive organizational growth.

Key Skills & Responsibilities:

• Expertise in PowerBI – dashboard design,KPI reporting & data visualization
• Strong background in DigitalMarketingAnalytics (media, website performance optimization)
• Hands-on experience with Google Cloud Platform (GCP) for data analytics
• Proficiency inSQL & Python for data modeling, manipulation & pipeline development
• Knowledge of analytical modeling (forecasting, attribution, segmentation)
• Experience in data pipeline development & optimization
• Strong business acumen to convert business needs into analytical solutions
• Excellent communication skills for technical & non-technical stakeholders
• Ability to collaborate cross-functionally with marketing, data engineering & business teams

TekWissen® Group is an equal opportunity employer supporting workforce diversity.