Deputy Manager - Marketing

Astral Adhesives

0 years

0 Lacs

ahmedabad gujarat india

Posted:18 hours ago| Platform: Foundit logo

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Skills Required

marketing communication tools xls multi-platform communications strategy online marketing activities presentation skills content development demand generation ppt lead generation doc sem social media

Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:

Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities
Aligning with the business requirement and delivering marketing & communication tools through the internal team, studio, and agencies
Creating and managing all marketing materials and collateral in line with brand direction, including ATL and BTL.
Tracking the effectiveness of various campaigns and course corrections as required
Managing communications spend and working with vendors and agencies to create and/or localize communications and marketing activities and develop supporting assets
Leading the planning and implementation of PR and initiatives related to the brand
Implementing online marketing activities including social media, SEO/SEM, demand generation, lead generation, etc.

Key Requirements

Marketing, Branding, Communications, or a related field like Product Manager, Brand Manager, etc.
Prior experience in a similar role with proactive approach & team management skills.
Exceptional verbal & written communication skills.
High level of attention to detail, including a proven ability to manage multiple and competing priorities simultaneously.
Analytical and solution driven approach in favour of the business requirement
Has excellent interpersonal skills and are adept at building relationships with different stakeholders.
Understand requirement of promotional materials, packaging design and labelling, advertisements, exhibition materials, etc.
Must have exceptional presentation skills and fair experience with PPT, XLS, DOC, and a good sense of creativity outcome
Must know offset, digital, and different types of media printing knowledge
Coordinate with technical support team (QC & Projects) for feedback on product packaging and branding materials
Coordinate with vendors and various agencies for activity planning and execution of packaging, photoshoot, ad films, media planning, exhibitions, activations, etc.
Proficient in developing, executing, and measuring demand generation programs that keep customers and prospects engaged throughout the funnel.
Strong knowledge of content development and SEM.

Interested Candidate can share their resume on [HIDDEN TEXT]

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