Deputy Manager - Ho Growth

• 6 hours ago
  

Role Overview

Sales & Marketing Head

B2C and B2B education sales

digital marketing

Key Responsibilities

Sales Management:

• Develop and execute sales strategies to achieve admission and revenue targets.
• Build, train, and lead the sales team for optimal performance.
• Identify and nurture leads through multiple channels (walk-ins, social media, referrals, partnerships).
• Oversee counseling sessions and ensure conversion rates are maximized.
• Maintain strong relationships with students, alumni, and partners to encourage referrals.
  

Marketing Management

• Plan and implement integrated marketing campaigns (digital, print, events).
• Strategically promote courses to targeted audiences.
• Manage online advertising (Google Ads, Facebook/Instagram Ads, LinkedIn campaigns).
• Oversee content creation for social media, email marketing, blogs, and videos.
• Track and analyze campaign performance; optimize for better ROI.
• Collaborate with design and creative teams for impactful branding and promotional materials.
  

Strategic Growth

• Identify new market opportunities and partnerships (corporates, influencers, institutions).
• Conduct competitor analysis to refine positioning and offerings.
• Develop pricing strategies and promotional offers in alignment with business goals.
  

Key Requirements

• Education: Bachelor’s/Master’s degree in Marketing, Business Administration, or related field.
• Experience: Minimum 5+ years in Sales & Marketing, preferably in the Education/Training sector.
• Proven track record of meeting/exceeding revenue targets.
• Strong leadership and team management skills.
• In-depth knowledge of digital marketing tools & platforms.
• Excellent communication, negotiation, and presentation skills.
• Ability to work under pressure and meet deadlines.
  

Key Skills

• Sales strategy & execution
• Digital marketing (SEO, SEM, SMM, PPC)
• Lead generation & conversion
• Brand positioning
• Market analysis
• Team leadership