Demand Generation Manager

2 - 6 years

4 - 8 Lacs

Posted:-1 days ago| Platform: Naukri logo

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Work Mode

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Job Type

Full Time

Job Description

In this role, you will:
  • Drive demand creation for both existing customers and new prospects
  • Collaborate with product, regional, and global leaders to understand our offerings
  • Align marketing activities with pipeline goals and regional business objectives
  • Ensure our messaging resonates with target audiences
Key Responsibilities

Campaign Strategy Execution
  • Plan and execute demand generation campaigns tailored to India and Southeast Asia
  • Develop campaign calendars and coordinate deliverables with internal stakeholders
  • Assist with annual regional customer conference promotion and materials
Pipeline Tracking Reporting
  • Track and report on campaign performance, lead metrics, and pipeline contribution
  • Monitor KPIs and provide insights to optimize efforts
Content Creation Localization
  • Create and localize marketing content (emails, ads, landing pages, webinars, etc.)
  • Ensure messaging aligns with regional market nuances
  • Build and deploy
    nurture content
Product Market Alignment
  • Collaborate with product teams to understand solutions and value propositions
  • Understand ICP demographics, needs, and pain points
Stakeholder Collaboration
  • Partner confidently with regional leaders to align campaigns to business goals
  • Adhere campaigns to company priorities and be able to pivot based on product roadmap


Required Qualifications
  • Bachelor s degree in Marketing , Communications, Business, or related field
  • 5 + years of experience in marketing, demand generation, or digital marketing
  • Background in B2B and/or SaaS marketing best practices
  • Hands-on experience using CRM platforms and digital marketing channels
  • Strong analytical and reporting skills to measure campaign effectiveness
  • Excellent communication and collaboration skills with cross-functional teams
  • Experience leveraging LLMs for productivity
  • Strong project management and organizational skills
  • Adaptability in a fast-paced, high-growth environment
Tools Platforms
  • CRM and Marketing Automation, HubSpot
  • Google Analytics
  • LinkedIn Ads / Google Ads / Meta Ads
  • Pro ject Management tools, Monday.com
Preferred but not required
  • Experience in the Environmental Health and Safety (EHS)
  • Graphic design or creative content skills
Why Join Us
  • Be part of a mission-driven company driving sustainability and compliance globally
  • Work in a collaborative and supportive team with global exposure
  • Make a measurable impact in a high-visibility regional role
  • Competitive compensation, career growth, and professional development

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Digital Marketing

Washington

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