D2C Growth Manager

JUSTDOGS website and app

• Own online sales

  on JUSTDOGS website and app.
• Track and improve key numbers:

  visits, orders, conversion rate, AOV, repeat customers

  .
• Run

  paid campaigns

  on Meta / Google (and others) to bring quality traffic.
• Work with design/marketing to create

  banners, landing pages and campaigns

  .
• Improve the

  website/app experience

  – navigation, product display, offers, checkout.
• Plan and run

  Email / SMS / WhatsApp / Push

  campaigns for new and existing customers.
• Work with

  Category and Inventory teams

  to push the right products and clear slow movers.
• Make simple

  weekly and monthly reports

  on what worked and what needs to change.

• 3–6 years of experience in

  D2C / e-commerce / performance marketing

  .
• Hands-on experience with

  Meta Ads, Google Ads

  and

  basic analytics (GA, Excel/Sheets)

  .
• Comfortable working with data and taking decisions based on numbers.
• Basic understanding of online user journeys:

  visit → add to cart → purchase → repeat

  .
• Good coordination skills to work with marketing, design, tech, and retail teams.
• Interest in

  pets / pet care

  is a strong plus.

• Higher

  online revenue

  from the JUSTDOGS website and app.
• Better

  conversion rates

  and

  repeat purchase rates

  .
• More efficient

  ad spend

  (better ROAS, lower CAC).