Creative Strategist

Job Description

Be responsible for identifying key consumer insights & analysing research to come up with overall communication & design routes for clients Collaborate with various teams to see through the planning & execution of ideas & campaigns Bring creativity & design thinking abilities to come up with inspirations, thought leadership and intelligent marketing campaigns Utilize any and all research and data for future to come up with creative solutions & innovations for clients Be responsible for preparing pitch & concept presentations Be responsible for ideating, planning, and executing collaterals Work along the design team to ideate, plan and set visual mood boards Be a key point of contact for the internal research team to utilise the data & plan the overall communication for clients Collaborate with team to test out solutions and constantly track & analyse their performance Identify key insights from existing clients and derive actionable digital solutions Develop creative reports with actionable insights Qualifications & Requirements: Bachelor s degree in design/creative/communication/ vis com required, preferred a masters degree in Visual communications/ media Working knowledge of Photoshop, Illustrator, visual moodboarding, Powerpoint/Keynote A professional portfolio demonstrating both visual and conceptualising experience Work Experience: Minimum 2 years in a creative thinking/ brand planning role; experience working in a creative agency & track record of working on inspiring ideas preferred You should apply if Good understanding of brand tone, personality & understanding briefs Ability to pitch & write concept presentations Knowledge of digital marketing & ability to suggest same for specific briefs Ability to lay the strategic foundation needed to spark, evaluate, measure and optimize creative ideas Have a good design sense & good visualisations skills Clearly demonstrate customer-centric design thinking and approach Self-motivated, a good communicator, collaborative working style, and able to balance quality deliverables with tight deadlines Communicate your ideas, sketches, flows, wireframes, prototypes, and overall design decisions to a variety of key non-design stakeholders Ability to translate story to visuals and quickly craft differentiated custom solutions on a variety of projects Ability to multi-task, prioritize and manage time effectively Experience designing for brands