Copywriting Internship in Pune

Key Responsibilities

• Develop engaging WhatsApp templates for customer engagement, follow-ups, and retention prompts.
• Craft natural, responsive chatbot scripts for our Whatsapp flows, ensuring seamless pre-qualification, query handling, and sale conversion.
• Write compelling pitches and talking points for Frido’s Product Experts to use during phone or video interactions, highlighting product benefits and use case.
• Create scripts and content guides focus on our ergonomic chairs category, focusing on demo techniques, objection handling, and closing strategies to convert glances and impressions into orders.
• Collaborate with AI Voice team to create calling pitches for various customer segments to target re-purchasing and boost retention and customer satisfaction.
• A/B test messaging for higher engagement rates, and analyze performance to refine ROAS-focused content.
• Research customer pain points in ergonomic products to infuse copy with empathy, urgency, and personalization for better engagement.
  

Requirements

• Currently pursuing or recently completed a degree in Marketing, Communications, English, Journalism, or a related field.
• Excellent writing skills with a knack for concise, conversational tone—able to make complex product features (e.g., orthotics for foot pain) sound approachable and exciting.
• Passion for digital marketing, e-commerce, or conversational commerce; familiarity with tools like WhatsApp API, Notion, Asana.
• Creative thinker who can adapt copy for diverse audiences, with strong attention to detail and ability to iterate based on feedback.
• Proficiency in English; additional languages are advantageous for broader reach.
  

What We Offer

• Real-world experience in a high-growth D2C campaign, directly impacting Inside Sales and customer journeys.
• Opportunity to see your work in action through Whatsapp bots, learning modules and product pitches.
• Flexible hours to balance with studies, with potential for full-time role upon successful completion.
• A collaborative, innovative environment where your ideas can shape customer experiences.