Content Writer

Role Overview:

Content Writer

Key Responsibilities:

• Write clear, engaging, and well-researched content for websites, social media, newsletters, press releases, blogs, and marketing campaigns.
• Develop storytelling-driven copy that highlights India On Track’s programs, training initiatives, athlete journeys, and impact stories.
• Work closely with the design and digital teams to develop integrated campaign content (visual + copy)
• Craft internal communication pieces that enhance company culture and employee engagement.
• Collaborate with leadership teams to prepare presentations, reports, and proposals.
• Ensure all content aligns with the brand voice, values, and communication guidelines.
• Research sports trends, youth development programs, and global best practices to create thought-leadership content.
• Optimize content for SEO and digital visibility.
• Maintain a content calendar and ensure timely delivery of all assignments.

Required Skills and Qualifications:

• Bachelor’s degree in English, Journalism, Mass Communication, or a related field.
• 1-1.5+years of professional writing experience in corporate communications, media, or marketing.
• Strong command over English language, grammar, and tone adaptability.
• Proven experience writing for sports, education, or social impact domains preferred.
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• Ability to write for multiple formats—short-form (social posts, captions), long-form (blogs, reports), and corporate copy (letters, internal notes).
• Strong understanding of digital content trends and SEO principles.

Preferred Skills:

• Experience with CMS platforms (WordPress, Webflow, etc.) and content planning tools.
• Knowledge of visual storytelling and creative collaboration.
• A passion for sports, fitness, and youth development initiatives.

Why Join Us?

Be part of a mission to transform India’s sporting landscape. At India On Track, you will work with a passionate team, make a real impact on the ground, and grow with one of the most ambitious sports development organizations in the country.