Job
Description
Content & Video Production Executive - Laksha Care Clinic
Location: Panduranga Nagar, Bannerghatta Road, Bengaluru - 560076
Working Days: Monday to Saturday (6 days/week)
Work Mode: Work from Office (occasional field shoots if required)
Role Overview:
The Content & Video Production Executive will conceptualise, write, and produce engaging content that reflects Laksha’s mission - “Confidence Reimagined – Smile, Skin & Hair by Laksha.”
This role requires a combination of creativity, storytelling ability, visual sense, and hands-on experience in content writing, short-form video production, and brand communication.
Key Responsibilities:
1. Content Writing
● Write clear, creative, and audience-centric content for:
○ Social media posts (Instagram, Facebook, YouTube Community)
○ Website blogs, landing pages, and SEO content
○ Doctor profiles, patient stories, and success case studies
○ BTL materials - pamphlets, posters, newspaper ads, QR offers
● Develop storytelling ideas that connect emotionally with patients - e.g., “Smile Transformations,” “Confidence Diaries,” “Laksha Health Sundays.”
● Script and storyboard reels, educational videos, and testimonial films.
2. Video Production & Editing
● Plan and shoot doctor talks, patient journeys, and event highlights using mobile or DSLR.
● Coordinate with doctors, patients, and the marketing team for smooth shoot scheduling.
● Edit videos using tools like CapCut, VN, Canva, or Adobe Premiere (basic editing proficiency required).
● Add subtitles, branding, and engaging transitions aligned with brand aesthetics.
● Optimise video content for Instagram, YouTube, and WhatsApp campaigns.
3. Brand & Campaign Support
● Collaborate with marketing and design teams to plan monthly content calendars.
● Repurpose videos into blog snippets, reels, stories, and WhatsApp creatives.
● Track post performance and suggest creative ideas for higher engagement.
● Ensure all content maintains brand consistency, tone, and compliance with clinic ethics.
Who You Are
● A creative thinker who can turn healthcare stories into meaningful, relatable content.
● A hands-on doer - comfortable writing, shooting, and editing short videos.
● Curious about aesthetic healthcare, personal care, and wellness content.
● Enjoys working in a fast-paced, collaborative environment with doctors and marketing teams.
Qualifications & Skills
● Bachelor’s degree in Mass Communication, Journalism, English, or Marketing .
● 1-2 years of experience in content creation, copywriting, or video production (healthcare or beauty industry preferred).
● Strong command of written English (Kannada/Hindi knowledge is a plus).
● Basic to intermediate skills in: ○ Video editing (CapCut / VN / Adobe Premiere / Canva)
○ Visual content creation (Canva / Figma)
○ SEO content writing & storytelling
● Ability to manage shoots, scripts, and social media timelines independently.