Content Team Lead

Job Title: Content Lead (Storytelling & Performance)

Company: Hoora Technologies

Location: Nagpur (In-office)- Full-time

Reports to: CEO / VP Marketing

Experience: 3–5 years in Content Strategy & Marketing

Salary: 8-15 LPA

Job Mission

You will be the voice of the Hoora brand. Your mission is to drive measurable business results by creating compelling, high-converting content across all channels. You must blend powerful storytelling with a performance marketing mindset to accelerate D2C sales, improve service adoption, and solidify our brand's authority.

Key Responsibilities

1. Storytelling & Brand Voice (The Core)

• Create powerful, emotionally engaging stories for Vehicle 360 and D2C products.
• Define and maintain a consistent brand voice across all channels.
• Write high-quality copy for website, emails, social media, videos, and long-form content.

2. Performance & Content Marketing

• Produce conversion-focused content for ads, landing pages, and sales funnels.
• Lead SEO content efforts to boost rankings and build brand authority.
• Track content KPIs (traffic, engagement, conversions) and optimize using insights.

3. Product & D2C Focus

• Develop product-focused content that clearly communicates value and features.
• Collaborate with Product and Design teams for aligned copy and creative output.

Ideal Candidate Profile

• Experience (Mandatory): 3–5 years in content creation and marketing with a strong focus on business impact.
• D2C Exposure (Mandatory): Proven experience creating content for product-based D2C brands or consumer-tech companies.
• Core Skills: Strong in storytelling, content strategy, performance marketing, and content marketing.
• Execution Ability: Excellent copywriting across channels with a good understanding of SEO fundamentals.
• Portfolio (Mandatory): Must showcase high-performing content and ad campaigns that delivered measurable conversions.
• Mindset: Creative, data-driven, and comfortable working in a fast-paced environment.
• Preferred Titles: Content Head (D2C Products), Marketing Head (D2C Products), Content Creator for D2C Brands.

Working Hours:

• Monday to Saturday (6Days) - 10AM to 7PM