Content Specialist

Job Title: Digital Marketing Specialist – Content & SEO Focus (On-site)

📍 Location: Hilite Business Park, Calicut

🕒 Full-time | On-site Only

About Us:

Zofir Technologies, (a vox populi company) is a forward-thinking [industry] company focused on building meaningful connections with our audience through compelling content and smart digital strategy. We’re looking for a Digital Marketing Specialist who excels in content creation, SEO, and brand storytelling to join us on-site and help elevate our digital presence across all touchpoints.

What You’ll Do:

• Develop and implement a content strategy aligned with our brand and business goals

• Plan, write, and edit engaging content for our website, blog, social media, email newsletters, and more

• Optimize all digital content for SEO best practices to drive organic traffic and visibility

• Perform keyword research, competitor analysis, and content audits to identify opportunities for growth

• Collaborate closely with design, product, and sales teams to ensure cohesive messaging and brand voice

• Maintain and update website content using CMS tools (e.g., WordPress or Shopify)

• Manage our social media presence with a consistent tone, aesthetic, and strategic content calendar

• Stay up-to-date with digital content trends, search engine algorithm changes, and emerging platforms

What You Bring:

• 2+ years of experience in content-focused digital marketing or editorial roles

• Strong writing, editing, and storytelling skills with a keen eye for detail and tone

• Solid understanding of SEO fundamentals (on-page SEO, keyword strategy, internal linking, etc.)

• Experience with content planning tools (e.g., Trello, Notion, or Airtable) and CMS platforms

• Familiarity with Google Search Console, keyword research tools (e.g., SEMrush, Ubersuggest, Ahrefs), and basic analytics

• A creative mindset with the ability to generate fresh ideas and adapt content for different platforms

• Visual sensibility and ability to collaborate with designers on creative assets (experience with Canva or Adobe Suite is a plus)

Bonus Points If You Have:

• Experience writing for [industry-specific topics, e.g., ecommerce, lifestyle, B2B tech, real estate]

• Knowledge of email marketing and building content-driven email campaigns

• Basic HTML or CMS experience (WordPress, Shopify)

What We Offer:

• Competitive salary based on experience

• A collaborative, creative team environment

• Opportunity to shape and grow our content voice and digital brand

📩 To Apply:

Please send your resume and a few writing or content samples to [+919995351926], or apply directly via LinkedIn