Job Title: Digital Marketing Specialist – Content & SEO Focus (On-site) 📍 Location: Hilite Business Park, Calicut 🕒 Full-time | On-site Only About Us: Zofir Technologies, (a vox populi company) is a forward-thinking [industry] company focused on building meaningful connections with our audience through compelling content and smart digital strategy. We’re looking for a Digital Marketing Specialist who excels in content creation, SEO, and brand storytelling to join us on-site and help elevate our digital presence across all touchpoints. What You’ll Do: • Develop and implement a content strategy aligned with our brand and business goals • Plan, write, and edit engaging content for our website, blog, social media, email newsletters, and more • Optimize all digital content for SEO best practices to drive organic traffic and visibility • Perform keyword research, competitor analysis, and content audits to identify opportunities for growth • Collaborate closely with design, product, and sales teams to ensure cohesive messaging and brand voice • Maintain and update website content using CMS tools (e.g., WordPress or Shopify) • Manage our social media presence with a consistent tone, aesthetic, and strategic content calendar • Stay up-to-date with digital content trends, search engine algorithm changes, and emerging platforms What You Bring: • 2+ years of experience in content-focused digital marketing or editorial roles • Strong writing, editing, and storytelling skills with a keen eye for detail and tone • Solid understanding of SEO fundamentals (on-page SEO, keyword strategy, internal linking, etc.) • Experience with content planning tools (e.g., Trello, Notion, or Airtable) and CMS platforms • Familiarity with Google Search Console, keyword research tools (e.g., SEMrush, Ubersuggest, Ahrefs), and basic analytics • A creative mindset with the ability to generate fresh ideas and adapt content for different platforms • Visual sensibility and ability to collaborate with designers on creative assets (experience with Canva or Adobe Suite is a plus) Bonus Points If You Have: • Experience writing for [industry-specific topics, e.g., ecommerce, lifestyle, B2B tech, real estate] • Knowledge of email marketing and building content-driven email campaigns • Basic HTML or CMS experience (WordPress, Shopify) What We Offer: • Competitive salary based on experience • A collaborative, creative team environment • Opportunity to shape and grow our content voice and digital brand 📩 To Apply: Please send your resume and a few writing or content samples to [+919995351926], or apply directly via LinkedIn
