Job Title:
Content Creator
Role Overview
LEDFlex Group was established in 2010 after identifying a gap in the market for a more comprehensive range of linear lighting products and has now grown into a leading technology supplier. We design, develop and manufacture LED lighting solutions for the UK and International markets. At LEDFlex we continue to lead the way in performance, efficiency and ecological friendly exterior and interior projects.As a Content Creator within the Brand and Communications team, you will be responsible for producing visually engaging, high-quality digital content that captures LEDFlex’s brand identity across platforms. You will collaborate closely with the teams in London, Dubai, and Hyderabad to plan, create, and publish multimedia content that strengthens our online presence and tells the story of LEDFlex’s innovation in lighting design. This role calls for a creative, detail-oriented individual with strong aesthetic sensibility, social media insight, and a passion for content that informs and inspires.
Key Responsibilities
- Plan, create, and manage monthly social media content calendars for LinkedIn and Instagram in alignment with the global marketing strategy.
- Work closely with the marketing team to align campaign timelines and ensure consistent messaging.
- Collaborate with the Graphics and Multimedia teams to conceptualise and produce visual assets that align with the brand’s premium aesthetic.
- Edit videos and reels using Instagram and other editing tools to create dynamic, engaging social media content.
- Conduct regular trend research to identify relevant, brand-appropriate formats, sounds, and storytelling opportunities.
- Partner with the Copywriter to ensure all visuals are supported by strong, cohesive copy.
- Work with the Digital Marketing Executive to analyse post performance and identify content that resonates with different audience segments.
- Capture and curate behind-the-scenes moments, event coverage, and real-time stories to maintain an authentic and active brand presence.
- Coordinate with Sales and regional marketing teams (London, Dubai, and India) to gather content from international events, installations, and client projects.
- Manage daily social media publishing, including posts, reels, and stories, ensuring regular engagement and activity across platforms.
- Maintain the overall look, tone, and quality of all digital content to ensure consistency with LEDFlex’s brand identity.
- Support the continuous growth of LEDFlex’s digital presence by experimenting with new content formats and campaign ideas.
- Stay up to date with platform algorithm changes, best practices, and emerging content formats to keep LEDFlex’s social presence competitive and forward-thinking.
Requirements
- Minimum of 2 years of experience in content creation or social media management.
- Strong knowledge of Instagram and LinkedIn platforms, including best practices for B2B marketing.
- Proficiency in basic video editing (mobile and desktop) and familiarity with creative tools such as Canva, CapCut, or Adobe Premiere Rush.
- Aesthetic eye for design and composition, with the ability to brief and collaborate effectively with graphic designers.
- Excellent understanding of social media trends and analytics.
- Strong organisational and multitasking skills, with attention to detail and deadlines.
- Excellent communication skills and a proactive, collaborative attitude.
- Passion for design, architecture, and lighting will be an advantage.
- Ability to work both creatively and strategically, aligning social media output with brand goals.
Preferred Qualifications
- Bachelor’s degree in marketing, Communications, Media, or a related creative field.
What You'll Get Working With LEDFlex
- Be part of a collaborative and innovative work environment.
- Gain exposure to all stages of product development and management.
- Work on exciting projects that make a real impact in the market.
- Opportunities for professional growth and skill development.
- Will have a Competitive Salary (depending on experience, negotiable).
- Desirable Working Hours: Monday to Friday, 10:00 AM - 7:00 PM, with a one hour lunch break.
- Annual Leave: As per labor laws.
- Opportunity to work in a dynamic and supportive team environment with room for personal and professional growth.
- Job Type: Full-time
- Location: Madhapur, Hyderabad
How to Apply
: Interested candidates are invited to send their resumes torecruitment@ledflexgroup.com with the subject line " Content Creator."
