Role & responsibilities 1. Business Growth & Strategy: Define and execute the agencys business development strategy, aligning with long-term growth objectives. Identify new opportunities in the market by analyzing industry trends, client needs, and competitive landscapes. Drive revenue growth through new client acquisitions, service expansions, and improved client retention. 2. Lead Generation: Leverage digital marketing tools and strategies to identify and attract potential leads. Use online platforms, social media to generate and qualify leads. Maintain and update an organized lead database, integrating data from digital marketing campaigns and online interactions to track and manage prospects effectively. 3. Pitching, Negotiations, & Deal Closure: Own the process of delivering persuasive pitches and presentations to prospective clients, focusing on value-driven marketing solutions. Lead contract negotiations and ensure mutually beneficial agreements, safeguarding profitability and long-term sustainability. Oversee the closing of deals, setting the stage for seamless onboarding and project execution. 4. Market Research & Digital Strategy: Stay updated on the latest trends in digital marketing, consumer behavior, and emerging technologies to anticipate client needs and guide internal teams. Direct market research efforts to discover new opportunities and improve service offerings. Provide strategic insights into digital campaigns, collaborating with the creative and media teams to deliver impactful results for clients. 5. Reporting & Analytics: Regularly review key performance indicators (KPIs), digital marketing metrics, and sales data to evaluate the agencys performance and identify areas for improvement. Prepare and present business performance reports to the senior leadership team and stakeholders, highlighting progress, challenges, and opportunities. Use data-driven insights to guide decision-making and refine strategies to meet evolving business and market needs. Preferred candidate profile: Minimum 3-5 years of experience in an agency in Business development, covering Lead generation, pitching digital marketing services to clients, making the scope of work, drafting contracts, and negotiating. Strong communication, presentation, and relationship management skills Negotiation & Client Relationship Skills Excellent organizational and time-management abilities Leadership qualities with the ability to manage and mentor teams Proficient in project management, setting timelines, and task planning Attention to detail and commitment to quality Data-Driven & Analytical: Proficiency in using data to guide decision-making, measure success, and continuously improve agency processes. Ability to manage multiple projects and meet deadlines Educational Requirements: Certifications/courses in Digital Marketing

Job overview: We are looking for a creative Motion Graphic Designer for our dynamic team. This is a full-time role for a Motion Graphic Designer at Obbserv. In this role, you will be responsible for producing high-quality, eye-catching animations, GIFs and video content for social media platform, helping clients elevate their strategies. This role is primarily located in Udaipur, with flexibility for some remote work. KEY RESPONSIBILITIES: Design and animate custom motion graphics for marketing campaigns, social media and ads, typography, display banners, e-mail content, website animations. Collaborate with the design team to create cohesive visuals that align with brand guidelines and project goals. Stay up-to-date with the latest trends in motion design, animation. Work within tight deadlines while maintaining high-quality standards for all design work REQUIREMENTS: 1 to 2 years of experience in motion graphic design or animation. Proficiency in Adobe After Effects, Premiere Pro, Photoshop, and Illustrator. Strong portfolio demonstrating creative motion design, animation skills and previous experience with digital marketing materials (e.g., online ads, social media videos). Experience with video editing, including transition, color correction, and syncing visuals with audio. Knowledge of design for mobile-first environments and responsive content. Good to have: • Experience with 3D animation tools like cinema 4D OR Blender. • Familiarity with Figma, Sketch or other design tools for UI/UX design. • Understanding of sound design and the ability to work with audio tracks for video animations.

Role & responsibilities: Key Responsibilities: Lead Generation: Leverage digital marketing tools and strategies to identify and attract potential leads. Use online platforms, social media to generate and qualify leads. Maintain and update an organized lead database, integrating data from digital marketing campaigns and online interactions to track and manage prospects effectively. Market Research: Utilize digital marketing analytics and tools to conduct in-depth research. Analyze online trends, social media conversations, and digital industry reports to uncover new market opportunities and understand customer needs. Monitor competitor digital strategies and performance to identify gaps and opportunities for your business. Sales Support: Assist in the creation of sales presentations and proposals by incorporating insights from digital marketing campaigns and online audience behavior. Use data from digital marketing tools to refine and tailor sales materials to better address client needs and business objectives. Client Communication: Use digital communication tools and platforms (e.g., email marketing software, CRM systems) to manage and facilitate communication with potential clients. Follow up on business leads and nurture relationships using insights from digital engagement and marketing campaigns to personalize interactions and improve client relations. Reporting: Prepare and present regular reports on business development activities, including insights gained from digital marketing metrics. Analyze data from digital marketing campaigns (such as lead sources, engagement rates, and conversion metrics) to provide a comprehensive view of performance and outcomes. Preferred candidate profile Excellent Communication and Interpersonal Skills: Ability to convey information clearly and persuasively, both in digital and face-to-face interactions. Proficiency in MS Office Suite (Word, Excel, PowerPoint): Strong skills in creating and analyzing reports, presentations, and documentation. Knowledge of Digital Marketing Concepts and Practices: Understanding of SEO, content marketing, social media strategies, email marketing, google analytics, PPC(Pay per click), and analytics to enhance lead generation and client communication efforts. Strong Analytical Skills with a Keen Eye for Detail: Ability to analyze data from digital marketing and business development activities, identify trends, and make data-driven decisions to optimize strategies and outcomes

Key Roles and Responsibilities: Plan, execute, and optimize paid media campaigns across Google Search, Display, YouTube, Meta (Facebook & Instagram), and optionally LinkedIn Ads. Perform day-to-day operations on accounts: bid adjustments, budget management, and ad copy optimization. Monitor campaign performance metrics such as CTR, CPC, Quality Score, ROAS, CVR, and impression share, and implement optimizations accordingly. Create campaign reports on weekly, monthly, and quarterly performance for internal and client-facing reviews. Work collaboratively with internal and client stakeholders to align campaigns with business goals. Stay updated with the latest platform policies, algorithm changes, and emerging trends in paid media. Assist in forecasting and planning budgets and campaigns for upcoming launches and initiatives. Evaluate competitor strategies and recommend actionable insights for improvement. Leverage remarketing, lookalike audiences, UAC, shopping ads, and audience targeting to maximize campaign effectiveness. Maintain documentation of strategies, learnings, and experiments for internal knowledge sharing Required Skills: Proficiency in Google Ads (Search, Display, YouTube, Shopping, PMax) Proficiency in Meta Ads (Facebook/Instagram Conversion, Lead, Awareness Campaigns) Experience with tools like Google Analytics, GTM, Meta Events Manager Understanding of bidding strategies (manual CPC, tCPA, tROAS, Maximize Conversions, etc.) Strong analytical and Excel/reporting skills Added Advantage: Experience with LinkedIn Ads, HubSpot, or programmatic platforms Willingness to learn new tools. Educational Qualification: Google Ads and Meta Blueprint certifications preferred.

Key Responsibilities: Conceptualize, design, and execute high-quality motion graphics for a wide variety of content types including: Explainer Videos Logo Animations Infographic & Data-Driven Videos UI/UX Animations Product Demos Event Promos and Invitation Animations Broadcast Graphics Typography Animations (Kinetic Text) Social Media UGC Videos Work closely with the creative teamincluding graphic designers, copywriters, and video editorsto bring static designs to life with seamless and engaging motion. Translate storyboards and scripts into visually compelling animated sequences. Apply creative problem-solving and a design-thinking approach to overcome visual and technical challenges in motion projects. Manage animation timing, frame rates, transitions, and effects for best viewer experience. Utilize rigging, tracking, rotoscoping, and compositing skills as required. Optimize workflows for rendering and animation using AE Expressions and third-party plugins. Software Proficiency : Adobe After Effects (Advanced) Adobe Premiere Pro Adobe Illustrator & Photoshop (Basic) Cinema 4D & Blender (Basic) Figma (UI/UX animation) Red Giant Plugins, Duik, Mocha AE. Skills & Requirements: Strong grasp of animation grammar and motion design principles. Proficiency in motion tracking, rotoscoping, video editing, and visual effects. Ability to work both independently and as part of a fast-paced team. Excellent communication and time management skills. A problem-solver with attention to detail and a proactive attitude. Perks & Benefits: Opportunity to work with leading national and international brands. Flexible remote work options for candidates outside Udaipur. Creative freedom and an open, collaborative team culture. Continuous learning and growth opportunities in a rapidly expanding creative setup. A supportive environment that values innovation, quality, and craftsmanship.

Responsibilities: 1. Assist in the generation of high-quality AI images and short video clips using tools like Midjourney, Ideogram, Imagen, Flux, Pika Labs, Kling, RunwayML, Veo, etc., based on creative briefs and art direction. 2. Experiment with and refine text prompts to achieve desired visual styles, compositions, and moods. 3. Support the AI Design team in iterating on visual concepts and generating multiple options. 4. Organize, tag, and manage a library of AI-generated assets. 5. Perform basic image editing and touch-ups on AI-generated visuals using tools like Photoshop. 6. Research and stay updated on new AI generation tools, techniques, and trends in visual AI. 7. Collaborate with Visualizers, Copywriters, and Motion Designers to ensure cohesive project outcomes. 8. Contribute to internal projects and experimentation with new AI capabilities. 9. Adhere to project timelines and deliver work to a high standard. Skills Required: 1. Strong visual aesthetic and understanding of design principles (composition, color theory, typography). 2. Proficiency in design software (Adobe Photoshop, Illustrator is a big plus; Figma/Canva useful). 3. Demonstrable interest in AI art and generative tools (portfolio pieces using AI are a huge plus) 4. Excellent communication and collaboration skills. 5. Ability to iterate quickly based on feedback. 6. Organized and detail-oriented. Qualifications: • Currently enrolled in or recently graduated from a Bachelor's program in Design (Fashion, Graphic, Communication, and Fine Arts), Photography, or a related field from a reputable institution (e.g., NIFT, NID). • A strong portfolio showcasing your design skills, visual aesthetic, and (ideally) experimentation with AI generative tools. • Understanding of fundamental design principles, composition, color theory, and visual storytelling. • Familiarity with fashion and photography concepts is highly desirable. • Eagerness to learn new AI tools and technologies quickly. • Excellent communication, teamwork, and organizational skills. • A proactive, self-motivated attitude with a hunger to grow and contribute to innovative projects. Alignment with our company vision of building AI-driven delivery systems.

Please make sure before applying for this role that you are from digital marketing agency background. Role & responsibilities 1. Business Growth & Strategy: Define and execute the agencys business development strategy, aligning with long-term growth objectives. Identify new opportunities in the market by analyzing industry trends, client needs, and competitive landscapes. Drive revenue growth through new client acquisitions, service expansions, and improved client retention. 2. Lead Generation: Leverage digital marketing tools and strategies to identify and attract potential leads. Use online platforms, social media to generate and qualify leads. Maintain and update an organized lead database, integrating data from digital marketing campaigns and online interactions to track and manage prospects effectively. 3. Pitching, Negotiations, & Deal Closure: Own the process of delivering persuasive pitches and presentations to prospective clients, focusing on value-driven marketing solutions. Lead contract negotiations and ensure mutually beneficial agreements, safeguarding profitability and long-term sustainability. Oversee the closing of deals, setting the stage for seamless onboarding and project execution. 4. Market Research & Digital Strategy: Stay updated on the latest trends in digital marketing, consumer behavior, and emerging technologies to anticipate client needs and guide internal teams. Direct market research efforts to discover new opportunities and improve service offerings. Provide strategic insights into digital campaigns, collaborating with the creative and media teams to deliver impactful results for clients. 5. Reporting & Analytics: Regularly review key performance indicators (KPIs), digital marketing metrics, and sales data to evaluate the agencys performance and identify areas for improvement. Prepare and present business performance reports to the senior leadership team and stakeholders, highlighting progress, challenges, and opportunities. Use data-driven insights to guide decision-making and refine strategies to meet evolving business and market needs. Preferred candidate profile: Minimum 3-5 years of experience in an agency in Business development, covering Lead generation, pitching digital marketing services to clients, making the scope of work, drafting contracts, and negotiating. Strong communication, presentation, and relationship management skills Negotiation & Client Relationship Skills Excellent organizational and time-management abilities Leadership qualities with the ability to manage and mentor teams Proficient in project management, setting timelines, and task planning Attention to detail and commitment to quality Data-Driven & Analytical: Proficiency in using data to guide decision-making, measure success, and continuously improve agency processes. Ability to manage multiple projects and meet deadlines Educational Requirements: Certifications/courses in Digital Marketing