Content and Copy Writer

Job Title: Content and Copywriter
Location: Govt Cyberpark , Calicut
Job Type: Full Time
Department: Digital

About the Role:

We are looking for a creative and detail-oriented Content and Copywriter to join our team. This role will be responsible for producing compelling content across various platforms, including website copy, blog posts, email campaigns, social media content, product descriptions, and more. The ideal candidate should have a flair for storytelling, a strong grasp of brand voice, and a passion for creating engaging content that drives traffic, conversions, and brand loyalty.

Key Responsibilities:

• Write clear, persuasive, original content and copy for:
• Website pages and landing pages
• Blog articles and SEO content
• Social media posts and ads
• Email campaigns and newsletters
• Product/service descriptions
• Video scripts and marketing materials
• Collaborate with designers, marketers, and other teams to align messaging across channels
• Optimize content for SEO using relevant keywords and best practices
• Conduct research on industry-related topics and trends
• Maintain and evolve the brand voice and tone
• Edit and proofread copy to ensure high editorial standards
• Analyze content performance and iterate based on insights

Requirements:

• Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field
• Minimum 1 + years of experience in content creation or copywriting (agency or in-house)
• Excellent writing, editing, and proofreading skills
• Strong understanding of digital marketing, SEO, and content strategy
• Ability to write for different audiences and channels
• Familiarity with CMS platforms (e.g., WordPress), Google Analytics, and SEO tools (e.g., SEMrush, Ahrefs) is a plus
• Creative thinker with the ability to transform ideas into compelling narratives
• Strong organizational skills and attention to detail

Preferred Qualifications:

• Experience in [Industry-specific experience, e.g., tech, fashion, finance]
• Knowledge of UX writing or conversion copywriting
• Basic understanding of HTML/CSS or design tools (e.g., Figma, Canva)

What We Offer:

• Competitive salary and benefits
• Flexible working hours
• Opportunity to shape content strategy and grow within the company
• A collaborative, creative, and supportive work environment

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

Language:

• English (Preferred)

Work Location: In person