Consumer Insights Research Specialist

0 years

0 Lacs

Posted:3 days ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

Job Title :

Consumer Insights Research Specialist

Management Level:

09-Specialist

Location:

Bangalore

Must have skills:

Research techniques such as market analysis, company analysis, strategic analysis frameworks, and survey research

Good to have skills:

Strong analytics applied to survey research. Advanced analytics (such as factor analysis, cluster analysis), statistical principles (such as sampling and weighting) is a plus.

Job Summary:

This role is part of Accenture Research’s global industry research team with a focus on Consumer Insights across Retail, Travel and Consumer Goods.The Consumer Insights Research Specialist will support senior researchers and Accenture’s Consumer industry leaders on Thought Leadership reports / industry Point of Views, asset development and client engagement opportunities globally.Responsibilities will include leading small research projects and actively contributing to complex projects led by others.We are looking for a strong researcher with a passion for the consumer and interest in key issues impacting the consumer industries like changing consumer behaviour, technology disruption and implications for client marketing, service and sales teams.

Roles & Responsibilities:

  • Assisting and supporting the development of thought-provoking insights through quantitative and qualitative primary and secondary research methods.
  • Drawing on both traditional and innovative data sources and research methodologies to explore key questions in a logical, structured manner.
  • Analyzing large datasets and interpreting results using statistical techniques and data visualization tools
  • Developing research insights and compelling business narratives alongside research leads.
  • Presenting key findings in a structured and concise manner (with focus on insights).

Professional & Technical Skills:

  • A basic understanding of the role of digital and technology in disrupting consumer behaviors.
  • Ability to use various research techniques such as market analysis, company analysis, strategic analysis frameworks, and survey research.
  • Storytelling paired with strong analytical skills and a proven ability to visualize and make sense of the data.
  • Strong analytics applied to survey research. Advanced analytics (such as factor analysis, cluster analysis), statistical principles (such as sampling and weighting) is a plus.
  • Strong appetite to learn and adopt new tools and skills, including generative AI (GenAI).
  • Strategic problem solver with the ability to take an issue and turn it into a researchable question.
  • Enthusiasm to work effectively in a global, multi-cultural team.
  • Experience in presenting research deliverables to executives.
  • Excellent communication (written and oral) and interpersonal skills.
  • Strong professional qualities: client focus, decisiveness, integrity, resilience to stress against stretch goals and deadlines

Additional Information:

Reports to:

Global Consumer Insights Research Lead

Preferred start date:

As soon as possibleAbout Our Company | Accenture

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