Co-Founder

We’re Hiring: Co-Founder – Marketing Lead for Pearl Luneth (D2C Skincare Brand)

Hello LinkedIn network,

Pearl Luneth

Who We’re Looking For: A Strategic, Sales-Focused Marketing Co-Founder

how to market and sell a skincare product online – end-to-end

drive growth, acquire customers, and turn campaigns into conversions.

What You’ll Be Responsible For:

• Building and executing a 

  360° marketing strategy

   across Meta, Google, Amazon, Flipkart & Shopify
• Driving 

  customer acquisition and sales

   from cold traffic to loyal customers
• Creating 

  channel-specific campaigns

  : educational, conversion-led, offer-driven
• Working with creators and influencers to drive 

  UGC and social proof

• Strategizing and executing 

  product launches, seasonal campaigns, flash sales, and bundles

• Setting up and optimizing 

  email/WhatsApp flows

   for recovery, upsell, and retention
• Analyzing and improving key KPIs: 

  AOV, CAC, ROAS, conversion rate, retention rate

• Leading the creative and media strategy while staying ROI-focused
• Collaborating on 

  product positioning, pricing, and customer feedback loops

Bonus if You Can:

• Bring innovative campaign ideas like 

  referral programs, community-building, or ambassador marketing

• Read market trends and consumer psychology to build more relatable and higher-performing messaging
• Guide content for 

  landing pages, social, videos, and ad copies

   from a sales lens
• Help us create a 

  memorable, high-performing online skincare brand

About Pearl Luneth:

We’re a growing Indian skincare startup, currently live on our website and Amazon, with 6 core products designed around real skin concerns like pigmentation, acne, hydration, and skin barrier repair. Backed by R&D, dermatology inputs, and powerful ingredient combinations — we’re ready to scale.

• Co-founder equity

• Freedom to lead and shape the brand's marketing foundation
• Opportunity to work on high-quality skincare products from the inside out
• A transparent and collaborative brand-building journey
• Creative and strategic freedom to execute campaigns your way

Interested or know someone who’d be a great fit?

Let’s talk. DM me or reach out at business@pearlluneth.in with your background and interest.

Let’s build something bold, beautiful, and effective — together.