Category Lead

3 - 7 years

0 Lacs

Posted:2 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Category Strategy Lead, you will be responsible for developing and implementing category-specific growth frameworks that surpass generic models. Your strategic and hands-on approach will involve understanding category dynamics and identifying revenue and profitability drivers. You will lead a team of Growth Managers and collaborate cross-functionally to create tailored strategies for various product categories such as fashion and more. Key Responsibilities: - Own the category Profit & Loss (P&L) to drive Gross Merchandise Value (GMV), Spend/GMV, Profitability, and Total Spends while optimizing Return on Investment (ROI). - Develop category-specific strategies to enhance relevance and impact across different product verticals. - Lead and mentor a team of Growth Managers, ensuring rigorous execution, structured decision-making, and impactful problem-solving. - Utilize market insights and data to refine strategies based on competitive dynamics, consumer behavior, and industry trends. - Collaborate with Growth, Product, and Data teams to align strategies with platform capabilities and client success metrics. - Act as the category expert, offering insights, trends, and competitive benchmarks to shape company-wide strategy. - Build adaptable category frameworks that integrate best practices in pricing, merchandising, and digital growth. Qualifications We Seek: - 3-6 years of experience in category management, strategy, consulting, or e-commerce with a focus on Direct-to-Consumer (D2C) scaling. - Strong analytical and strategic problem-solving skills with a data-driven decision-making approach. - Experience in P&L ownership, revenue growth, and collaborating across functions. - Hands-on experience in digital marketing within a D2C/e-commerce context is advantageous. - Ability to synthesize insights into actionable frameworks that drive measurable impact. In addition to the above details, there are no specific additional company details mentioned in the job description provided.,

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