Campaign Manager – Paid Digital Marketing

1 years

0 Lacs

Posted:23 hours ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

Location:

Type:

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About the Role

As our Campaign Manager, you’ll take charge of multi-channel paid campaigns from end to end, driving qualified leads, optimizing performance, and generating measurable pipeline results. You’ll work closely with content, design, and analytics teams to scale what works and test what’s next.

Key Responsibilities

  • Plan, execute, and scale paid campaigns across

    Meta, LinkedIn, Google Ads, Bing

    , and

    Display


  • Own

    budget allocation

    ,

    targeting strategies

    ,

    creative testing

    , and

    bid optimization


  • Analyze performance data, identify insights, and guide future direction

  • Drive

    B2B lead generation

    and track

    CPL, ROAS, MQLs, SQLs


  • Collaborate with internal and global teams (content, design, analytics)

  • Run

    multiple campaigns

    simultaneously with minimal oversight

  • Improve

    attribution

    and build

    growth-focused playbooks


Requirements

  • 1+ years

    of hands-on experience in paid digital marketing (Search, Social, Display)

  • 1 year

    in B2B marketing—ideally in

    SaaS or tech


  • Proficiency with

    Meta Ads, LinkedIn Ads, Google Ads, Bing, and Display platforms


  • Strong grasp of

    direct response principles

    and

    optimization techniques


  • Familiarity with

    growth concepts

    : funnel velocity, attribution, A/B testing

  • Analytical mindset; strong with

    Google Analytics, Looker, Power BI

    ;

    SQL

    is a plus

  • Excellent communication skills (verbal + written)

  • Must be based in

    chennai

    and available to

    join immediately


Nice to Have

  • Experience in a

    startup or high-growth company


  • Exposure to

    CRM/marketing automation tools

    like

    HubSpot, Mixpanel, Marketo


Why Join Us?

You’ll be one of the early hires shaping our growth trajectory. It’s a high-impact, ownership-driven role where creativity meets performance. If you love building, experimenting, and scaling, this is your chance.

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