Campaign Manager

About Digivana

Digivana is a performance-driven digital marketing agency helping brands achieve scale through innovative user acquisition, programmatic solutions, and data-driven campaigns. We partner with advertisers to ensure measurable results and sustainable growth.

Role Overview

Campaign Manager

Key Responsibilities

• Plan, set up, and execute campaigns across programmatic platforms, mobile UA channels, and other digital advertising platforms.
• Monitor campaign performance on a daily basis, ensuring KPIs (CTR, CPI, CPA, ROI) are being met.
• Optimize campaigns to improve delivery, scale, and efficiency.
• Prepare and share detailed performance reports with insights and recommendations.
• Collaborate with Account Managers to ensure smooth communication with advertisers.
• Troubleshoot tracking, delivery, or pacing issues promptly.
• Stay updated with industry trends, platform updates, and best practices.
• Work closely with internal teams (sales, account management, analytics) to drive campaign success.

Requirements

• 1–3 years of experience in campaign management (Programmatic / UA / Digital Advertising).
• Strong analytical skills and experience with campaign reporting and optimization.
• Hands-on experience with ad platforms (DSPs, Google Ads, Facebook Ads, MMPs like AppsFlyer/Firebase/Adjust).
• Proficiency in Excel/Google Sheets for reporting and analysis.
• Ability to multitask and manage multiple campaigns simultaneously.
• Strong problem-solving skills with a proactive approach.
• Excellent communication and collaboration abilities.