Campaign Manager

You will be joining Digivana, a rapidly growing digital advertising agency that specializes in programmatic media buying, in-app advertising, and multi-channel digital strategy to help brands achieve measurable growth through performance-driven campaigns. The mission at Digivana is to make digital marketing smarter, data-led, and impactful. As a Campaign Manager at Digivana, your primary responsibility will be to plan, launch, optimize, and report on digital campaigns across various platforms. The ideal candidate for this role possesses a strong analytical mindset, a deep understanding of ad tech, and excels in a fast-paced environment managing multiple clients and campaigns. Key Responsibilities: - Manage end-to-end campaign execution across platforms such as Meta, Google, Programmatic, Affiliate, and others. - Collaborate closely with clients and internal teams to comprehend campaign goals, target audience, and KPIs. - Set up and optimize campaigns to achieve desired ROI, CTR, and conversion metrics. - Monitor daily campaign performance and address any issues related to pacing, targeting, or tracking. - Work in conjunction with creative and strategy teams to develop ad copy, creatives, and landing pages. - Create regular performance reports with actionable insights for clients. - Ensure timely delivery of campaigns within allocated budgets and quality benchmarks. - Keep abreast of digital marketing trends, new ad formats, and platform updates. Requirements: - Minimum of 2 years of experience in managing digital ad campaigns, with a preference for agency or DSP experience. - Proficiency in Meta Ads Manager, Google Ads, and at least one Programmatic/DSP platform (e.g., DV360, The Trade Desk, or similar). - Familiarity with tracking tools such as UTMs, pixels, and MMPs like Appsflyer or Adjust. - Strong analytical skills with expertise in Excel/reporting. - Excellent communication skills and ability to handle clients effectively. - Capability to multitask and manage multiple campaigns simultaneously. - Certification in Meta or Google Ads would be advantageous. Omitting additional company details as there are none provided in the job description.,