Business Development Officer (General Trade (GT))

3 - 8 years

6 - 11 Lacs

Posted:4 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Business Development Officer (General Trade)

Key Responsibilities:

  • Achieve volume and value sales targets for the assigned territory within budget, time, and company policies.
  • Execute marketing & sales schemes/promotional activities as per pre-approved plans discussed in monthly reviews.
  • Ensure distributor channel health through regular evaluation and corrective actions.
  • Assist Area Sales Manager in brand/SKU-wise sales forecasting based on market potential.
  • Train, monitor, and provide regular feedback to distributor sales teams through market visits and monthly reviews.
  • Coordinate and ensure timely appointment and operational readiness of planned distributors.
  • Plan and implement localized promotional campaigns targeting key customer segments.
  • Efficiently utilize promotional budgets allocated for the territory.
  • Submit timely and accurate reports in line with company reporting schedules.
  • Monitor performance against weekly/monthly targets and take corrective measures as needed.
  • Track secondary sales and conduct regular reviews with field teams.
  • Maintain all reporting via online MIS and IT-enabled systems.

Candidate Profile:

  • Education:

    Graduate in any discipline
  • Experience:

    Minimum 3 years in sales, preferably in FMCG, retail distribution, or general trade.
  • Strong exposure to distributor management and rural/upcountry market operations.
  • Experience with sales forecasting, scheme execution, and sales team training.
  • Tech-savvy with the ability to work with MIS systems and reporting tools.
  • Excellent communication, negotiation, and leadership skills.
  • Self-motivated, target-driven, and willing to travel extensively within the assigned territory.

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Nivea India

Consumer Goods / Personal Care

Gurugram

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