Business Development Manager

Location

BDM1

BDM2

Position Type:

Reporting To:

Role Overview

The Business Development Manager (BDM) will be responsible for driving Alopas growth by:

• Building and nurturing long-term doctor and clinic relationships
• Driving sales of priority SKUs through structured engagement
• Executing targeted marketing and outreach activities
• Owning territory-specific accountabilities across sales performance, relationship management, and brand presence
• This is a field-based role that requires active market engagement and performance-driven execution aligned with the companys innovative compensation model.

Key Responsibilities & Deliverables

1. Market Research & Opportunity Identification

• Map key Ayurvedic doctors, clinics, stockists, and super-stockists within territory
• Analyze local market potential and competitive landscape regularly
• Identify new business opportunities and untapped customer segments

2. Lead Generation & Business Development

• Generate new leads through clinic visits, referrals, events, and digital platforms
• Qualify leads and prioritize them in alignment with Alopas product strategy
• Maintain an updated lead funnel and regularly follow up to maximize conversion

3. Doctor & Distributor Relationship Management

• Build and sustain trust-based relationships with doctors, clinics, stockists, and retailers
• Conduct doctor visits, product detailing, sampling, and demonstrations effectively
• Execute prescription generation initiatives and track repeat ordering behavior

4. Territory Sales Execution & Target Achievement

• Achieve monthly, quarterly, and annual sales targets (revenue, order volume, priority SKUs)
• Maintain full accountability for the sales performance of the assigned territory
• Manage order placement, payment collection coordination, and inventory planning with stockists

5. Marketing, Branding & Outreach Support

• Plan and execute doctor engagement programs, CMEs, clinic events, and WhatsApp group outreach
• Support marketing activities including flyer distribution, competitive sampling, and event participation
• Provide on-ground feedback for product performance and marketing collateral effectiveness

6. Reporting, Compliance & CRM Discipline

• Ensure timely daily updates via Alopas Sales Tracker (Google Form/App/CRM system)
• Submit accurate reports on doctor visits, sample distribution, orders taken, and expense claims
• Participate in monthly performance reviews and contribute to continuous improvement discussions

Skills & Competencies Required

• Excellent communication, interpersonal, and relationship-building skills
• Territory management and ownership mindset
• Self-motivated, disciplined, and target-driven
• Ability to plan and execute structured doctor engagement strategies
• Problem-solving approach with attention to detail
• Familiarity with CRM tools and basic MS Office / Google Workspace (preferred)

Knowledge Required

• Good understanding of Ayurveda or healthcare product sales (preferred but not mandatory)
• Sales principles, negotiation tactics, and lead qualification strategies
• Market analysis and competitor tracking
• Doctor detailing and prescription generation processes

Qualifications & Experience

• Minimum 3+ years of proven experience in business development, medical sales, FMCG, Pharma, Ayurvedic products, or wellness industry
• Bachelors degree in Business Administration, Marketing, Life Sciences, Ayurveda, or related fields (MBA preferred but not mandatory)
• Basic working knowledge of CRM tools, MS Excel/Google Sheets, and mobile reporting systems.
• Ability to troubleshoot field challenges, adjust plans, and maintain a solutions-oriented approach.
• Self-driven and disciplined with a high sense of accountability
• Passion for holistic wellness, Ayurveda, and natural healthcare solutions
• Ability to work independently with minimal supervision, yet collaborate effectively with the team
• Positive attitude, willingness to learn, and openness to feedback
• Resilient, adaptable to changing targets and environments
• Comfort with organizing small-scale CMEs, WhatsApp group management, flyer distribution, and product promotion activities.
• Languages: English, Kannada, Hindi mandatory

Why Join Alopa Herbal Healthcare

• Transparent compensation model with career growth
• Respectful and safe work environment
• Opportunity to work with a purpose-driven brand in the wellness sector
• Ownership of your territory with freedom to innovate and grow
• Recognition through leaderboards, awards, and growth pathways
• Additional Information

• Schedule

  : Day shift, including fieldwork and clinic visits
• Travel: Required within the assigned territory (local transportation reimbursed as per policy)

• Open Positions:

  3 (Mysore Pilot Phase)

Keys to Success