Job
Description
Role - Business Development Manager - Digital and Static Signage Solutions Experience - 4-7 years (B2B Sales) Job Location - Bangalore Workdays - Monday to Saturday Work Timings - 10:00 am to 6:00 pm You're Not Just a Manager. You're the Face of Arham's Signage Strategy on the Ground. This is a high-ownership, product-led business development role. As the BDM for Digital & Static Signage Solutions, you won't just be closing deals youll be shaping how Arhams signage systems (LED, static, wayfinding, retail, directional, branding, etc.) are pitched, positioned, and implemented across sectors. From retail to hospitality, education to healthcare every customer touchpoint is a signage opportunity. Youll master this product vertical and work closely with cross-functional teams, building your path and have a chance toward becoming a future Product Manager (PDM) . Whats in it for You? Own Arhams digital and static signage solutions as your primary vertical. Build deep customer relationships in retail, real estate, corporate, education, hospitality, and healthcare. Sell across formats digital screens, indoor signage, branding, wayfinding, and creative installations. Become the internal signage expert influencing how we pitch, quote, and execute across verticals. Grow into a Product Manager role by proving you understand both the business and execution side of signage. Your Core Responsibilities : Zone 1: Industry Targeting & Market Ownership Identify high-conversion use cases across sectors: malls, schools, offices, hospitals, stores, convention centers. Build a list of signage-first decision-makers architects, consultants, PMCs, retail brand heads, hospitality GMs. Map project pipelines by geography, vertical, and install format. Prioritize high-visibility locations with volume potential (e.g., multiplex chains, retail chains, campuses). Run sector-wise campaigns in coordination with the Research, Creative, and AV teams. Zone 2: Demo & Pitch Execution Deliver persuasive demos live screen previews, signage catalogs, layout simulations, and creative mockups. Customize decks per sector — clarity for schools, luxury for hospitality, speed for retail. Conduct field walkthroughs to suggest signage placement, formats, and bundles. Show samples of static branding, digital CMS flows, directional signage, and hybrid (AV + print) setups. Help the client visualize the full signage journey — not just individual units. Zone 3: Closure Ownership & Documentation Discipline Own inquiry quote negotiation approval handover lifecycle. Drive margin-focused deals while ensuring value clarity for clients. Align STL and Intern on quotation timelines, doc prep, and BOQ logic. Track decision timelines tightly — signage deals can delay if not followed up daily. Push AMC and creative renewals for long-term client value. Zone 4: Field Travel & Relationship Building Travel 10–15 days/month across Karnataka and South India to meet clients, inspect sites, and deliver final pitches. Build working relationships with local architects, signage contractors, real estate consultants, and event planners. Be present for key client installs — especially high-visibility locations. Collect on-site feedback, install photos, and use-cases for future proposals. Become a recognizable figure in signage-first business clusters. Zone 5: Cross-Sell & Creative Studio Integration Bundle signage with CMS, LED walls, Creative Studio branding packages, and AMC add-ons. Upsell clients during site visits: foyer signage, directional maps, safety signage, brand touchpoints. Use creative team support to pitch layout design, content refreshes, and signage audits. Position Arham not just as a signage supplier — but as a brand visibility partner. Zone 6: Team Sync & Execution Readiness Coordinate with STL and Intern daily on proposal progress and client status. Feed PMO with site specs and timelines — prevent execution gaps. Work with Creative Studio for design briefs and static signage artwork. Ensure hardware selection matches install feasibility — you are the decision filter. Help product + design teams build a signage playbook with real field insights. Zone 7: Product Ownership & Internal Influence Represent signage logic in internal meetings: what’s working, what’s not, what’s being asked for. Recommend new formats — transparent LEDs, hybrid signage, edge-lit static solutions. Build pricing frameworks with leadership: ticket size logic, bundled offers, AMC plans. Mentor Executives and Interns under you to become signage-strong in demo and positioning. Become the go-to person for signage intelligence at Arham. Zone 8: CRM, Forecasting & Pipeline Discipline Maintain lead accuracy — log signage type, client preferences, decision timeline. Share weekly closure forecasts, install readiness status, and pricing blockers. Use Discord + Notion to flag product ideas, issues, or wins. Don’t just track revenue — track market behavior, client expectations, and install feedback. Help leadership plan the next signage product evolution with grounded input. Requirements 4–7 years of B2B sales experience, preferably in signage, AV, branding, digital communication, or hardware solutions. Proven track record of closing projects in retail, education, real estate, healthcare, or hospitality. Strong client network among architects, PMC firms, consultants, and branding decision-makers is a bonus. Fluent in English and Kannada (mandatory); Tamil, Telugu, or Hindi is a plus. Must be field-ready and based in Bangalore (or willing to relocate). Proficient with CRM tools, Google Sheets, and proposal documentation. Traits We Value Signage-obsessed — sees where visual solutions can elevate a space. Pitch-clear — knows how to explain technical signage in business value language. Ownership-led — no reminders needed to move deals forward. Collaborative — works smoothly with creative, tech, and install teams. Product-vision ready — wants to become a future PDM for this vertical.
