Brand Strategist

Position: Brand Strategist

📍 Location: Hyderabad | Onsite | Full-Time

About the Role — What a Brand Strategist Means at Social DNA

central driver of clarity, direction, and integration

You connect business objectives with creative execution, ensuring that every campaign has purpose, consistency, and impact.

Responsibilities

• Act as the primary point of contact for assigned clients, understanding their business goals and brand tone.
• Develop and execute integrated brand and marketing strategies across digital, PR, print, influencer, events, and video.
• Plan and coordinate 360° campaigns with content, design, and video teams—including shoots, scripting, and production.
• Ensure brand consistency across all touchpoints, online and offline.
• Lead and coordinate cross-functional teams of 10–15 members, improving workflow, delivery quality, and timelines.
• Conduct monthly reviews, renewals, and performance discussions focused on growth and retention.
• Contribute to creative thinking, insight-driven storytelling, and idea development.
• Integrate AI tools for smarter planning, execution, and optimization.
• Mentor junior team members and foster a solution-driven, collaborative culture.

Qualifications

• 3–5 years of

  agency experience (mandatory)

  in branding, advertising, or integrated marketing.
• Exposure to at least three areas: digital marketing, PR, events, print, photoshoots, or video production.
• Strong understanding of social media strategy, content planning, and campaign management.
• Excellent communication, presentation, and client-facing skills.

• Proven team leadership or coordination experience (10–15 members).

• Familiarity with tools like Meta Ads Manager, GA4, Canva, or similar project/reporting platforms.
• Interest in AI, automation, and emerging marketing technologies.
• Degree in communications, marketing, or creative/visual studies preferred.

About the Company

Social DNA is an award-winning

360° solutions across digital, PR, video, print, and on-ground activations

Our work spans healthcare, real estate, FMCG, education, lifestyle, and emerging sectors—driven by a culture of innovation, ownership, and measurable growth.