Brand Strategist

Must Have Qualities of a Brand Strategist…

• A writer, a thinker and a storyteller
• Excellent experience in creating marketing communication strategies as per marke segmentation.
• Working knowledge of various marketing strategies.
• Information-driven thinking and creative individual.
• Outstanding communication and writing skills.
• Excellent problem solving and networking skills.
• Research products, services and current strategies to identify new opportunities
• Keep up-to-date with our audience’s preferences and proactively suggest new campaigns

Responsibilities:

• Craft the creative brand strategy for clients and execute it.
• Develop guidelines that characterize both - online and offline voice for clients including terminology, motto, and slogans.
• Brief our creative team about promoting and marketing the projects they will be dealing with.
• Conduct lead focused and competitive research to recognize our qualities, strengths, and weaknesses.
• Plan and design overall marketing campaigns for new products and markets.
• Create social media strategy for Sfumato and its’ clients.
• Scrutinize market trends and recognize new opportunities for us & our clients.
• Coordinate with clients and internal partners to find mutual solutions to problems.
• Creating concepts for the clients’ social media, web, graphics, presentations, etc…
• Brainstorm with team members to decide upon creative ideas to take the campaign, pitches forward and help in make decisions for creative buckets
• Creating presentation decks and pitching to Brands.
• Work collaboratively with the creative head and designers for product realization
• Coordination with the all Internal Departments for all the Brand requirements from planning to its’ execution and take the follow-up.
• Ensure on time and effective communication with internal team to ensure that clients timelines are met
• Carry out in-depth research about the brands of clients’ and competitors
• Create content which is fact filled, interesting and appealing to the target audience
• Portfolio Management of our company includes regularly updation and modification as and when required.
• Handling overall online presence of our company – i.e. Strategy for Online identity on Social Media, Website, Google My Business & Other platforms.
• Need to proof the content before gets deliver to the clients.
• Need to proof the content thoroughly which is for Sfumato.

Skills/Qualification Required:

• Proficient with English, Hindi and Gujarati
• Any Graduate /Post Graduate with good communication

Job Type: Full-time

Pay: Up to ₹50,000.00 per month

Benefits:

• Leave encashment

Work Location: In person

Expected Start Date: 25/11/2025