Brand Manager

Company Profile:

DISHA is a leading publisher of competitive and school books in India, founded under the guidance of Professor Dr. O.P. Agarwal. For over 25 years, we have provided high-quality learning and assessment solutions to students, teachers, and schools across the country — from Class 3 to international exams like GRE/GMAT.

Responsibilities:

·       Manage the entire lifecycle of educational products, from conception to market launch.

·       Conduct market research to understand industry trends, customer preferences, and competitor

offerings.

·       Collaborate with cross-functional teams to develop product strategies aligned with market demands.

·       Define product requirements and specifications based on market insights and customer feedback.

·       Lead product development initiatives, ensuring timely delivery and adherence to quality standards.

·       Drive product marketing efforts, including the creation of promotional materials and sales support

tools.

·       Monitor product performance and gather feedback to identify areas for improvement and innovation.

Qualifications:

·       Bachelor's degree in Business, Education, or related field.

·       5+ years of experience in product management, preferably in the education industry.

·       Strong analytical skills and ability to interpret market data to drive product decisions.

·       Excellent communication and collaboration skills, with the ability to work effectively across teams.

·       Passion for education and a commitment to delivering impactful solutions to educators and learners.