Brand and Design Strategist Grazitti Interactive

5.0 - 9.0 years

0 Lacs

panchkula, haryana

On-site

You are seeking a Brand and Design Strategist with over 5 years of experience in brand compliance, visual design quality assurance, and creative strategy. Your main responsibility will be to ensure consistency of the company's brand across various platforms within all marketing and communication assets. Your role will entail activities such as reviewing visual content, enhancing brand guidelines, collaborating with design and marketing teams, and upholding high creative standards throughout. Key Skills: - Over 5 years of experience in brand design, quality assurance, or related creative strategy roles. - Profound understanding of maintaining brand consistency in digital and print materials. - Proficiency in Adobe Creative Cloud, Figma, and similar design tools. - Strong attention to detail while reviewing design assets. - Experience in updating and preserving brand guidelines. - Ability to provide clear and constructive design feedback. - Knowledge of QA processes for visual and digital content. - Proficient in Google Slides, PowerPoint, or Adobe InDesign. - Comfortable working in cross-functional teams with designers, marketers, and developers. - Strong organizational and documentation capabilities. - Previous experience in a creative agency or B2B SaaS company. - Background in creating internal brand educational materials or training resources. - Exposure to digital marketing campaigns, product design, or web design workflows. - Capability to manage brand governance across multiple platforms. - Familiarity with tools like Zoho Projects or Jira for task and workflow management. Roles & Responsibilities: - Review design and creative assets to ensure brand alignment and quality before final delivery. - Develop and update brand guidelines for consistent messaging and visual identity. - Conduct internal audits of creative assets and offer feedback to design teams. - Collaborate closely with design, development, and marketing teams to maintain brand standards. - Lead internal communication regarding brand updates and alterations. - Create documentation and QA checklists to streamline brand review procedures. - Assist in training sessions or onboarding programs related to brand standards. - Monitor and manage design QA processes for new marketing or campaign launches. - Keep abreast of design trends and suggest ideas to enhance the visual brand identity.,

Posted 1 day ago

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Title Senior Brand Strategist ApralisHR

7.0 - 11.0 years

0 Lacs

maharashtra

On-site

As a Senior Brand Strategist at our company based in Mumbai within the Financial Services / Fintech industry, you will have the opportunity to develop and implement a long-term vision for our brand. Your role will involve aligning the brand with our strategic goals and market opportunities. You will oversee multi-channel brand governance to ensure consistency and cohesion across all communications, PR efforts, and customer-facing materials. Your responsibilities will include driving industry recognition through producing white papers, participating in conferences, and forming strategic partnerships with financial influencers and institutions. Conducting in-depth market research to gather customer insights will be crucial for refining the brand's messaging and guiding product development decisions. It will also be important for you to establish and track key performance indicators for brand awareness and recall, continuously refining strategies based on data-driven insights. The ideal candidate for this role should have a minimum of 7 years of experience in brand strategy, branding campaigns, and communications within fast-paced, high-growth environments. You should have a proven track record of increasing brand recognition and recall through innovative and strategic initiatives. Demonstrated experience in collaborating across multiple teams, including marketing, sales, and product, to deliver cohesive brand experiences is essential. Strong communication and influencing skills are necessary for leading cross-departmental projects effectively. Additionally, possessing excellent analytical skills to interpret complex data and translate it into actionable branding strategies will be advantageous. A Bachelor's degree in Marketing, Communications, or a related field is required, while an MBA or equivalent advanced degree is highly desirable. Joining our team will provide you with the opportunity to work in a fast-paced, innovative setting where your contributions directly impact the company's success. You will have access to professional development opportunities and a clear path for career advancement. Being part of a team that values creativity, collaboration, and excellence, you will enjoy an attractive salary and benefits package.,

Posted 5 days ago

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