Brand Designer

Job Title: Brand Designer

About the Role

end-to-end branding process

Mandatory Requirements and Skills

portfolio

- Prior Experience of at least 4-7 years in the same niche.

Key Responsibilities

Brand Creation & Design

• Develop complete brand identity systems including logos, typography, color palettes, patterns, icons, and visual language.
• Conduct brand discovery sessions to understand the business vision, target audience, and competitive landscape.
• Create layout designs and visual assets for brochures, menus, brand books, and other marketing collaterals.
• Design and deliver comprehensive brand guidelines/manuals to ensure consistent identity application across all touchpoints.
• Work on brand collateral such as stationery, packaging, signage, and merchandise.
• Present concepts to clients with strong storytelling and design rationale.
• Collaborate with UI/UX, marketing, and content teams to ensure brand identity translates effectively into campaigns and digital platforms.

Sprint & Workflow Management

• Plan branding project phases from research and moodboarding to concept creation and final delivery.
• Break complex branding projects into clear milestones (research, logo concepts, revisions, guidelines).
• Track and update project progress in tools like Zoho Projects.
• Maintain timelines for each project, ensuring on-time delivery ahead of launch deadlines.
• Coordinate with print vendors, developers, or third-party partners to ensure outputs meet approved brand standards.

Quality Control

• Review all brand elements for consistency and alignment before delivery.
• Ensure logos and assets are scalable, legible, and adaptable across formats.
• Deliver correct file formats including vector, raster, transparent, and monochrome versions.
• Verify brand application through mockups and real-world scenarios.
• Maintain a structured archive of all brand project files for future reference.

What We’re Looking For

Core Skills

• Proficiency in Adobe Illustrator, Photoshop, InDesign, and Figma.
• Mastery in logo design, typography pairing, and hierarchy.
• Strong grasp of color theory, balance, proportion, and visual hierarchy.
• Ability to translate abstract brand strategy into memorable visual identities.
• Skilled in moodboarding, conceptual thinking, and visual storytelling.
• Knowledge of print production processes and digital asset preparation.
• Ability to create scalable, comprehensive brand guidelines.
• Understanding of cultural and market-specific design nuances.
• Familiarity with AI tools like Adobe Firefly, Midjourney, ChatGPT, and Sora for ideation and mockups.

Knowledge Base

• Brand strategy frameworks and competitive analysis methods.
• Visual identity trends and timeless design principles.
• Printing processes, materials, and finishes.
• Digital asset specifications for various platforms.

If this sounds like you, send your resume and portfolio to:

Location:

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