B2B Sales And Marketing Specialist

Job Description

Skills: Google Campaign Management, LinkedIn marketing, B2B lead generation, Marketing Strategy, Customer Relationship Management (CRM), Digital Marketing, Interpersonal Communication, Job Description: B2B Marketing Specialist Location: Dwarka Mor, Vipin Garden Job Type: Full-Time Experience Required: 3+ Years in B2B Marketing Industry: Telecom, IT Services] Department: Marketing & Lead Generation Job Summary We are seeking an experienced and results-driven B2B Marketing Specialist to lead our digital marketing efforts focused on generating high-quality B2B leads for our key services: Du and TRS. The ideal candidate will be an expert in Google Campaign Management, LinkedIn marketing, and other B2B lead generation platforms. This role requires a strategic thinker with hands-on experience in driving and converting lead flow in the B2B space. Key Responsibilities Plan, execute, and optimize Google Ads and LinkedIn campaigns targeted at B2B audiences. Develop and manage marketing strategies that drive lead generation for Du and TRS. Identify, evaluate, and utilize new channels or platforms for B2B lead acquisition. Monitor campaign performance, analyze metrics, and provide actionable insights for continuous improvement. Collaborate with the sales and product teams to align marketing strategies with business goals. Maintain CRM tools and manage the lead funnel from awareness to conversion. Produce regular reports on ROI, lead quality, and campaign performance. Key Requirements Proven experience (3+ years) in B2B Marketing, especially for telecom or service-oriented industries. Strong command of Google Ads, LinkedIn Campaign Manager, and other digital marketing tools. Demonstrated success in generating and converting B2B leads. Strong analytical skills and ability to turn data into actionable insights. Experience with CRM platforms like HubSpot, Salesforce, or similar is a plus. Excellent communication and project management skills. Preferred Qualifications Bachelors degree in Marketing, Business, or related field. Certifications in Google Ads or LinkedIn Marketing. Prior experience working with clients like Du or TRS is highly desirable. What We Offer Competitive salary and performance-based incentives Opportunity to work with an innovative and fast-growing team Professional growth and skill development Flexible work options Show more Show less