B2B Marketing Specialist – Academic Engagement & Branding

About Iamneo

LTIMindtree, Virtusa, Tech Mahindra, and Hexaware

VIT, SRM, LPU, Sri Krishna Institutions, and Manipal

NIIT’s 40+ year legacy in learning and talent development

storytelling, building relationships, and driving on-ground impact

B2B Marketing Specialist

field marketing, partnerships, and brand storytelling

face of iamneo in academic circles

• Drive outreach across engineering colleges and universities to showcase iamneo’s solutions.
• Build partnerships with TPOs, HoDs (CS/IT/AI/ML), and institutional leaders.
• Plan and execute impactful academic events – seminars, bootcamps, hackathons, placement drives, etc.
• Represent iamneo at summits, fests, and industry forums to maximize visibility.
• Build networks with training institutes, EdTech partners, and faculty influencers.
• Support branding and PR initiatives: media engagement, thought-leadership content, and storytelling campaigns.
• Work closely with sales to ensure smooth lead handoff and pipeline tracking.
  

• 3–6 years of experience in B2B field marketing or academic engagement (EdTech/SaaS preferred).
• At least 1 year in branding, PR, or communications.
• Strong event management and stakeholder engagement skills.
• Excellent storytelling, communication, and public speaking ability.
• Hands-on experience in PR, media, or brand communications is a plus.
• Self-driven and comfortable with frequent travel to manage campaigns on-ground.
• Fluent in English + at least one regional language (Tamil, Telugu, Kannada preferred).
• Bonus: Active academic network or experience managing PR/branding agencies.
  

• Be part of a fast-growing, profitable EdTech SaaS scale-up backed by NIIT.
• Take ownership of marketing initiatives that directly impact growth.
• Work at the intersection of technology, education, and storytelling.
• Build strong networks across academia and industry.
• A culture that values innovation, autonomy, and impact.
  

storyteller who thrives in the field, loves building relationships, and wants to shape the future of tech learning — we’d love to hear from you!