Associate - Data & Insights

About the Company

GenY Medium is a national, independent digital marketing agency focused on providing performance marketing & digital-creative solutions to enterprise brands and post-Series A startups.

GenY Medium is a 100+ strong team. Within a very short span of time, GenY has won the digital mandates of several iconic national/MNC brands. Read more about us here.

About the Role:

We are looking for a detail-oriented and proactive Data & Insights Associate to join our team. In this role, you will be responsible for managing data operations and generating performance reports across all client accounts. You will play a key part in ensuring data accuracy, consistency, and timely delivery of insights to support strategic decision-making.

Responsibilities:

• Collect, clean, and validate data from various platforms (e.g., Google Ads, Meta, CRM tools, web analytics tools, etc.)

• Generate recurring and ad-hoc client reports with key performance metrics and trends

• Automate and streamline reporting processes using tools like Excel, Google Sheets, or Looker Studio

• Collaborate with account managers and performance teams to interpret data and uncover actionable insights

• Maintain dashboards and ensure data integrity across multiple client accounts

• Troubleshoot data discrepancies and work with relevant teams to resolve issues

• Assist in preparing presentations and insights decks for internal and external stakeholders

Skills Required:

• 1–2 years of experience in a data/reporting/analytics role

• Strong proficiency in Excel/Google Sheets (pivot tables, formulas, data cleaning)

• Hands-on experience with reporting tools such as Google Data Studio, Power BI, or Tableau

• Familiarity with digital marketing platforms (Google Ads, Meta Ads Manager, GA4, etc.)

• Basic understanding of SQL or scripting (optional but a plus)

• Strong attention to detail, analytical thinking, and time management skills

• Excellent communication and collaboration abilities

• Bachelor’s degree in engineering, Statistics, Computer Science, or related field

• Exposure to performance marketing or digital campaigns is a plus