Associate - Content Marketing

About Us

Fabriclore is a VC backed fabric sourcing platform that helps fashion businesses source, design, print and test a variety of fabrics, all at one place, at lower MoQ. We are on the mission to organize a highly fragmented supply chain of made-to-order fabrics for global mid-sized fashion business.

Position Overview

We are seeking a talented and experienced Sr. Associate - Fashion Communication to manage and enhance the communication strategy of Fabriclore across various digital platforms. The ideal candidate should have 2 to 3 years of experience in fashion design or fashion communication, with a strong passion for fashion trends and fabrics.

Job Description

• Content Writing & Management
• Write yourself and oversee the creation and distribution of engaging written and audio/visual content for the company website, social media channels, and other marketing platforms.
• Develop and execute a comprehensive content strategy that aligns with Fabriclore brand identity and marketing goals.
• Ensure all content is consistent in tone, style, and quality, and reflects the brand’s voice.
• Social Media Management
• Develop and implement social media content to increase brand awareness and engagement.
• Monitor social media metrics and analytics to measure the effectiveness of campaigns and adjust strategies as needed.
• Trend Research
• Conduct in-depth research on global fashion and fabric trends.
• Analyze market data to identify emerging trends and opportunities.
• Present findings to the team and incorporate them into content and communication strategies.
• Event Coordination
• Plan and execute both virtual and physical events to engage with fashion businesses and communities across the globe.
• Collaborate with other departments to ensure successful event planning and execution.
• Participate in industry events to represent Fabriclore and network with key stakeholders.
• Team Management
• Lead a team of content writers, providing guidance and feedback to ensure high-quality output.
• Manage the workflow and deadlines of the content team, ensuring timely delivery of projects.
• Foster a collaborative and creative work environment.

Qualifications Bachelor's degree in Fashion Design, Fashion Communication, Marketing, or a related field.

• 1 to 4 years of experience in content writing, fashion communication, or a related role.
• Strong understanding of fashion trends, fabrics, and the global fashion industry.
• Excellent written and verbal communication skills.
• Proficiency in social media platforms, Shopify, and digital marketing tools.
• Creative thinking and problem-solving abilities.

What We Offer

• Opportunity to work with a passionate and innovative team.
• Exposure to the global fashion industry.
• A collaborative and inclusive work environment
• Monday to Friday 9:30AM to 6PM || Saturday 10AM to 4 PM

How to Apply

If you are a creative and motivated individual with a passion for fashion communication and writing, we would love to hear from you. Please submit your resume and cover letter detailing your experience and qualifications