Assistant Manager Performance Marketing

Propertypistol Realty

2 - 4 years

8 - 12 Lacs

mumbai navi mumbai

Posted:5 days ago| Platform:

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Skills Required

digital media campaign management analytical digital campaigns project management automation tools html digital marketing analytics marketing automation

Work Mode

Work from Office

Job Type

Full Time

Job Description

Assist in strategizing and executing ROI-focused digital campaigns across Google Ads, Meta (Facebook Instagram), YouTube, LinkedIn, and Native platforms.

Manage end-to-end campaign execution including audience targeting, briefing, creative coordination, budget tracking, A/B testing, and real-time optimizations.

Monitor and optimize key performance metrics such as
CPL, CPQL, CPSV, CTR, CPM, ROAS
, and conversion rates across all campaigns.

Collaborate with internal teams content, design, tech, and analytics to ensure integrated and timely campaign rollout.

Conduct funnel and user journey analysis to identify friction points and suggest improvements for better conversions.

Generate detailed campaign reports and performance dashboards with actionable insights for internal teams and stakeholders.

Maintain campaign hygiene, tagging (UTM, GTM), pixel implementation, and performance tracking for all paid assets.

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