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Assistant Manager - Ad-Operations

4 years

5 - 6 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Overview We are looking for a detail-oriented and tech-savvy Mobile Ad Operations to join our growing team. The role involves managing, optimizing, and analyzing mobile ad campaigns across various platforms to ensure seamless delivery and performance. You will be a key player in campaign trafficking, client coordination, and reporting. Key Responsibilities Set up, monitor, and optimize mobile advertising campaigns on platforms such as Trackier, Affise, Appsflyer, Branch, etc. Manage daily ad campaign operations including tracking URLs, testing creatives, and troubleshooting delivery issues. Coordinate with publishers/affiliates and internal teams to ensure smooth campaign execution and timely delivery. Monitor campaign KPIs (CTR, CVR, ROI, retention, etc.) and ensure performance targets are met. Generate and analyze daily/weekly reports and provide insights for optimization. Maintain accurate documentation of campaign setup, targeting details, and performance logs. Assist in managing SDK integrations and postback setup between advertiser and publisher tracking systems. Required Skills & Qualifications Bachelor’s degree in Business, Marketing, IT, or a related field. 1–4 years of experience in mobile ad operations, digital marketing, or affiliate campaign management. Strong understanding of mobile tracking platforms (e.g., Appsflyer, Branch, Kochava, Adjust). Hands-on experience with affiliate marketing platforms (Trackier, Affise, Everflow, etc.). Strong analytical skills and proficiency in Excel/Google Sheets. Excellent communication and coordination skills. Ability to handle multiple campaigns and work in a fast-paced environment. Good to Have Experience with CPI, CPA, CPL, and CPM-based campaigns. Familiarity with attribution models and fraud detection tools. Basic understanding of programmatic and RTB platforms. What We Offer A collaborative and growth-oriented work culture. Learning opportunities across global ad markets. Performance-based incentives and recognition. Exposure to leading ad tech tools and platforms. Skills: analytical skills,excel,google sheets,mobile,mobile tracking platforms,digital marketing,affiliate campaign management,platforms,coordination,communication,operations,mobile ad operations,affiliate,affiliate marketing platforms

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