Assistant Brand Manager

As a Brand Manager, you will be responsible for leading the development, positioning, and growth of our brand. Your role will involve driving brand strategy, managing campaigns, and ensuring consistent messaging across all channels to enhance brand equity and awareness. Your key responsibilities will include developing and implementing brand strategies to achieve business objectives, overseeing brand positioning, messaging, and visual identity, planning and executing marketing campaigns, conducting market research and competitor analysis, collaborating with cross-functional teams for cohesive brand communication, monitoring brand performance and analyzing campaign metrics, managing external agencies and vendors, and driving customer insights and engagement to strengthen brand loyalty and awareness. To excel in this role, you should possess a Bachelor's/Master's degree in Marketing, Business, or a related field, along with at least 7 years of experience in brand management, marketing, or related roles. You should have a strong understanding of market research, consumer behavior, and branding principles. Additionally, excellent project management, organizational, and communication skills are essential. Proficiency in analyzing data, translating insights into actionable strategies, and demonstrating leadership and collaboration skills is crucial. A creative mindset with attention to detail and brand aesthetics will also be beneficial in this position.,